Samuel Olejniczak

Pyrenex entrusted me with the art direction for a photo shoot with a Rennes-based influencer to showcase their down jackets. I managed the entire project: location selection, shoot management, and product staging. The goal was to highlight the clothing in a natural setting, while remaining true to the brand's image.

I took care of every creative detail, from lighting to photo composition, to deliver a high-quality visual result.

📸 The photos were used to promote the collection on the influencer's social media.

For the launch of their new collection, I was responsible for the visual creation around the products. From selecting the location and pieces to choosing the models, I managed the entire shoot, from art direction to photography.

Objective: to showcase the clothing in a universe consistent with the brand's identity.

📸 Photos distributed on social media & Casual Area website

As part of a campaign to highlight GL Custom Rennes' car cleaning services, I carried out a complete photo shoot of a Porsche 718 Cayman S. The objective was to capture the details of the vehicle after meticulous care, to show the quality and precision of the cleaning performed by the team.

I was responsible for the entire art direction and photography, choosing angles and settings to enhance the car from different perspectives.

📸 Photos used for the promotion of cleaning services on GL Custom Rennes' social media and website.