About Samir
French
Fluent
English
Fluent
Arabic
Fluent
German
Native or bilingual
Experience
- Canton de Bâle-VilleSenior Product Owner & Business AnalystPUBLIC SECTORFebruary 2025 - Today (1 year and 4 months)Bâle, Switzerland
- Responsible for the product vision and strategic evolution of Flowable, a No-Code platform now used by over 200 employees, reducing form processing times by 30%.
- Managed and prioritized the product backlog, considering the needs of business departments and end-users, increasing user satisfaction by 15%.
- Led ideation workshops to define user-oriented features, identifying 5 high-impact new digital services.
- Collaborated closely with development, UX, and architecture teams to ensure scalable and user-centered implementation.
- CKWSenior Product Owner & Business AnalystENERGY AND UTILITIESMay 2024 - January 2025 (9 months)Luzern, Switzerland
- Strategic management of a CRM product aimed at improving customer experience and optimizing processes, contributing to a 20% reduction in customer support tickets.
- Developed and updated the product roadmap in collaboration with stakeholders, ensuring alignment of business objectives.
- Led an international Scrum team, fostering fluid communication and adherence to delivery deadlines.
- Prioritized epics and user stories based on business objectives and customer needs, increasing the product value delivered per sprint.
- Promoted agile practices and facilitated Scrum ceremonies as interim Scrum Master, improving team productivity by 10%.
- Introduced KPI dashboards to measure customer satisfaction and guide product improvements.
- Toll CollectSenior Product Owner – Mobile App and Customer PortalTRANSPORTATIONSeptember 2019 - April 2024 (4 years and 7 months)Berlin, Germany
- Full product lifecycle management for several digital solutions, including a customer portal and mobile applications, used by over 100,000 users.
- Defined and communicated the product vision and roadmap in consultation with internal and external stakeholders.
- Oversaw transformation projects, such as CRM migration and portal redesign, with a focus on user value and technical feasibility.
- Wrote and prioritized user stories and acceptance criteria in close collaboration with UX and development teams.
- Organized workshops to develop user personas, customer journeys, and identify friction points, thereby improving product adoption.
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Education
- Bachelor of ScienceHTW Berlin2016Bachelor of Science in Business Informatics
Certifications
- Certified Scrum Product OwnerScrum Alliance2021