Freelancer profile translated to English.

Description

After several international experiences in Europe, China, Korea, and Australia, and having supported over 25 projects and collaborations, I now help companies effectively and results-orientedly develop in Asian markets (APAC) and structure their international growth.

👉 What I bring:

• A concrete understanding of Asian markets (China, Korea, APAC) and their codes

• Expertise in digital marketing, business development, and e-commerce in the luxury, beauty, and hospitality sectors

• A strategic and operational approach to generate growth and optimize conversion

👉 What I offer:

1️⃣ International development strategy and expansion into Asia

2️⃣ Offer structuring, customer acquisition, and conversion optimization

3️⃣ Digital marketing support (branding, content, social media, performance)

🚀 My approach: business-oriented, pragmatic, and results-driven.

Do you have a project to develop internationally? Let's talk.

Industry field of expertise

Languages

Chinese
Conversational
Korean
Conversational
English
Fluent
French
Native or bilingual

Workplace preferences

Can work on-site

Paris 17e Arrondissement (up to 50km), Paris (up to 15km)

Liberté Digitale
Sales Development Representative
EDUCATION AND E-LEARNING
January 2025 - Today (1 year and 7 months)
Paris, France
Managed the entire sales cycle, from lead qualification to closing (30-40% conversion rate)
20 closing calls per week
Identified growth levers: positioning, pricing, and offer optimization
Improved sales processes and conversion performance
Growth Strategy Business Development Sales Strategy E-commerce
Accor & Marriott Group (Sheraton, Pullman, Mantra)
Business Development & Operations Executive
January 2022 - January 2025 (3 years)
Deployment of business development, operational management, and event coordination actions within several luxury hotel establishments in Australia.
- Revenue growth of +15 to 20% through pricing strategies, upselling, and event activities
- Managed customer experience and e-reputation, with an improvement of +1.5 points on various platforms
- Coordinated cross-functional teams (5 to 10 people) and optimized operational processes
Business Development Growth Strategy Hospitality Event Management Sales Strategy
SEPHORA
Marketing & Business Development Assistant Asia Pacific
September 2020 - October 2021 (1 year and 1 month)
- Developed the Sephora Collection brand in Asia Pacific export countries (China, Southeast Asia, South Korea, Australia, New Zealand)
- Monitored brand performance in the region: weekly and monthly revenue, analyzed launch and seasonal animation performance, and identified growth opportunities in the markets
- Provided operational support for the markets: coordinated shipments, analyzed launch quantities. Identified specific needs and implemented ad-hoc actions
- Assortment management: updated the Range Overview, monitored specific product developments, developed merchandising plans according to country needs and monitored implementation
- Animation plan: implemented and managed 360° activation packages, shared digital and e-store assets with markets, identified local needs, competitive intelligence
360° Communication China Business Development Marketing Sales Strategy