Salomé Lovato

Creative Director & Creative Strategist with dual expertise in copywriting and art direction.

I support brands in defining their creative platform and implementing impactful campaigns, from branding to social media, including storytelling and digital content.

I have led the strategy and production of creative projects for luxury brands, as well as for companies in the agri-food, retail, and e-commerce sectors.

Today, I work as a freelancer for major international brands, in editorial strategy, content creation, visual identity, and digital communication training.

Key Skills:

✨ Creative Direction (branding & campaigns)

🖋️ Copywriting (naming, tone of voice, storytelling)

🎯 Content Strategy & Editorial Line

📱 Social Media / UGC Format Creation

💡 Training & Coaching (LinkedIn, brand content)