Freelancer profile translated to English.

Description

My name is Sabrina Koch and I already have over three years of professional experience in SEO. Since May 2022, I have been working as an SEO Manager with a technical focus. My responsibilities include on-page optimization (especially SEO content), off-page optimization, UX and CRO measures, as well as technical SEO.

My academic background is a Bachelor of Arts from the University of Hildesheim, which I completed in 2021 with a grade of 1.5. In my bachelor's thesis, I dealt with the topic of "Artificial Intelligence and Ethical Responsibility" – a field that still shapes my view of technology and digital strategies today.

I was able to gain practical experience during my studies, including an internship at kibar Immobilien, where I worked as an SEO copywriter and web designer.

I have solid knowledge of HTML, CSS, and JavaScript and am proficient in MS Office. In addition to my native German, I speak fluent English and Spanish.

Industry field of expertise

Languages

German
Native or bilingual
Spanish
Native or bilingual
English
Fluent

Workplace preferences

Can work on-site

Cologne (up to 50km)

netspirits
SEO Manager
May 2022 - Today (4 years and 1 month)
As an experienced SEO Manager, I have successfully worked in a digital agency in recent years and implemented numerous projects for clients in various industries. My focus has always been on sustainable growth through data-driven strategies, technical SEO, and content optimization.

What I have already achieved:
• Development and implementation of tailor-made SEO strategies for several client projects
• Increase in organic visibility (Sistrix) by up to 100% within 12 months
• Successful migration of websites, including SEO relaunch support
• Implementation of international SEO strategies (multilingual websites, hreflang management)
• In-depth analyses with tools such as Google Analytics, Search Console, Screaming Frog, Ahrefs, and others
• Close collaboration with content, dev, and performance teams for holistic optimization