Freelancer profile translated to English.
Back to original languageAbout Sabrina
Even during my studies, I worked in communications in various companies/agencies at home and abroad (including Düsseldorf, Berlin, London, Montevideo). The tourism PR industry has accompanied me since the beginning of my career - I have worked for destinations (Seychelles, Ontario, Memphis & Mississippi, Hawai'i etc.), hotels (COMO Hotels & Resorts, The Sarojin, explora Lodges) and attractions (The Broadway Collection).
For over 10 years, I have been working as a freelance copywriter (print, online, blog) - for my clients, I write editorial articles, newsletters, SEO texts, advertisements, catalog, brochure, and flyer texts, I translate websites, write speeches, create headlines, and research topics. I support PR work (PR concepts, press releases etc.).
In February 2020, my travel guide "Hawai'i" (400 pages) was published by Dumont Verlag.
My texts can/could be read on/at: DECO HOME, decohome.de, Mit Vergnügen München (focus on art and culture, food), the Hawai'i Tourism Europe customer magazine, communication materials for Deutsche Bahn Southern Germany (achtung! agency), Kunsthalle München (exhibition headline and flyer), La Loupe, advertisements and editorial articles in various daily newspapers/magazines etc.
I can quickly familiarize myself with (new) topics (including SEO texts for electrical engineering), but I am also a "storyteller" - researching exciting topics and turning them into beautiful stories (portraits, art/culture, lifestyle, preferably also "The 10 best/most exciting/etc.) is also a lot of fun for me. I also enjoy working for clients based abroad - I am extremely familiar with the way agencies/companies work, especially in the USA. I lived here (in New York) for 1.5 years and worked for an incoming agency (New World Travel).
German
Native or bilingual
English
Native or bilingual
Can work on-site
München (up to 50km), München (up to 50km)
Experience
- DECO HOME (Winkler Medien Verlag)Editor (Print & Online)PRESS AND MEDIAApril 2021 - Today (5 years and 4 months)München, GermanyDECO HOME (www.decohome.de) - The magazine for textile living and design. Research and writing of articles for print and online (home stories, portraits, interviews, advertorials etc.) on the topic of interior design plus photo editing. (InDesign, WordPress).
- Sabrina Hasenbein TEXT | KONZEPTION | PRCopywriterPRESS AND MEDIANovember 2009 - Today (16 years and 9 months)München, Germany
- Lieb Management & Beteiligungs GmbHPR ManagerTRAVEL AND TOURISMNovember 2009 - March 2021 (11 years and 5 months)München, GermanyPublic Relations and Social Media Manager for various tourist destinations.
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Education
- Diplomstudiengang Sprachen-, Wirtschafts- und KulturraumstudienUniversität Passau2002
- Cabin Crew SpecialistDeutsche Lufthansa AG1997
Certifications
- Copywriting SeminarArt Directors Club2010
- Social Media Made Easy!W&V Werben & Verkaufen2011