Freelancer profile translated to English.
Back to original languageAbout Sabrina
Hello 👋
My name is Sabrina Boudia and for 7 years, I have been helping my clients develop their social media strategy: analysis of your current situation and your competitors, definition of objectives, choice of key persona (target), and strategic recommendations to adopt according to social networks, in line with your values and your brand identity.
Do not hesitate to contact me, I would be delighted to discuss with you.
French
Native or bilingual
English
Fluent
Can work on-site
Paris (up to 20km)
Experience
- FreelanceSocial media consultantSOCIAL NETWORKSJanuary 2018 - Today (8 years and 5 months)Paris, France7 years of experience in various B2B & B2C sectors: Tech, Wines & spirits, Beauty, Mass retail, Automotive➡️ Design of strategic Social Media recommendations➡️ International coordination: deployment in your various markets worldwide➡️ Influence marketing: assistance with strategic vision, campaign management, monitoring and analysis of results➡️ Engagement: community management, editorial calendars, organization of shoots for content creation, strategic thinking➡️ Performance analysis: measurement of audience engagement, analysis of the overall performance of actions taken, and sharing of resultsClients: Bacardi, Cellier des dauphins, Fnac Darty, Ada, Carrefour, Aderma, Renault
- IntellicastMarketing and Communication ManagerPRESS AND MEDIAJanuary 2016 - January 2018 (2 years)Paris, France➡️ Design and implementation of the brand's digital strategy for a B2B target: » Management of the LinkedIn page and presence on specialized sites » Supervision of internal content production and definition of the distribution strategy » Redesign of the company website (multi-device)➡️ Design and implementation of the digital strategy for our clients: SFR, ETAM, GO SPORT, MAKE UP FOR EVER, CARREFOUR➡️ Creation of print and digital materials for sales teams➡️ Definition and implementation of a global customer and partner acquisition and loyalty strategy: » Preparation and organization of trade shows twice a year » Internal events » Management of relationships with international partners➡️ Commercial and technological watch
- MEDIAPOSTProduct ManagerPRESS AND MEDIAJanuary 2015 - January 2016 (1 year)Los Lagos Region, AR, Chile️Management of the ROSETTA and DESCLIENTSDANSMONMAGASIN.COM platforms, direct marketing solutions for entrepreneurs/SMEs, allowing for the creation of communication campaigns (SMS, emailing, advertising flyers, and addressed mail) simply and autonomously. ️➡️ Back-office management in collaboration with IT teams: testing and optimization of the platform to ensure user journey consistency with a UX approach, and bug management.➡️ Development and implementation of the relational marketing plan in collaboration with IT, purchasing, and communication teams: management of promotional codes, CRM, monthly emailing & newsletters.➡️ Management of our sales force: creation of POS displays and training materials for the La Poste group's sales teams (training/animation > 100 people), management of our Rosetta SAV team (3 people) ️ Achievement of revenue targets in 2015 & 2016
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Education
- Master II Strategy and MarketingESGCI2015Master II Stratégie et marketing
- Bachelor ESG, Marketing and CommerceESGCI2013Bachelor ESG, Marketing et commerce
Certifications
- Google Digital Active: Fundamentals of Digital MarketingGoogle2017