Freelancer profile translated to English.
Back to original languageAbout Sabrina
Most leaders I work with are very busy, but operate within a poorly structured system: information is scattered, tools are misused, and everything relies on them.
I've worked directly at the heart of businesses in environments where organization is essential.
My role isn't to make things look pretty or offer advice from afar.
It's to build a system that works daily and empowers teams.
Does your company have potential, but your processes are holding you back?I build the systems that unlock your growth.
Whether you sell services, transport, or physical products, success rests on two pillars: asmooth customer journeyand an **automated internal process**.
Here's how I transform your daily operations:
1. Process Design & Automation
I replace your complex spreadsheets and repetitive tasks with intelligent tools.
Data Architecture: Creating custom management databases (CRM, project tracking, inventory management).
Digitalized Customer Journey: From initial contact to invoicing, I create seamless funnels for your clients (automated emails, client portals, appointment booking).
2. Customer Experience & Operational Marketing
A good system is useless if no one engages with it. I combine technical expertise with design to attract your prospects.
Conversion Strategy: Creating purchase paths (physical or digital), designing marketing materials, and automating follow-ups.
Brand Consistency: I ensure every customer touchpoint exudes professionalism.
3. Sourcing & Supply Chain (Major Imports / International)
For those selling products, I secure the source.
Strategic Sourcing & Factory Audits: Finding reliable international partners.
Product Engineering: Range design, technical specifications, and quality control.
French
Native or bilingual
Can work on-site
Paris (up to 50km)
Experience
- Groupe HAIER (Electroménager)Product ManagerMay 2023 - January 2025 (1 year and 8 months)Market analysis and benchmarking. Launching new product lines. Increasing online visibility and deploying 360° campaigns. Activation and promotion. Marketing presentations and sales pitches. Designing marketing tools and training materials for sales teams.
- CTRL Paris (Agence Marketing Digital)Business Development ManagerJanuary 2021 - April 2023 (2 years and 3 months)Managed sales strategy, generating a +30% revenue growth. Managed a team of 7 sales representatives and created internal processes. Implemented prospecting tools and automated CRM (Salesforce). Developed targeted marketing strategies for customer acquisition and retention. Managed projects for a variety of clients (start-ups, B2B, and B2C), overseeing budgets. Created and implemented specifications. Coordinated internal and external teams and ensured deadlines were met.
- 014 France (Agence Marketing Opérationnel et Promotionnel)Account ExecutiveJanuary 2020 - January 2021 (1 year)Managed and optimized client portfolio. Developed innovative loyalty programs. Implemented sales strategies and B2B prospecting, resulting in +20% new contracts. Managed digital projects and coordinated promotional campaigns. Optimized CRM for prospect tracking and follow-up.📈 RESULTS & IMPACT 🌟Overhauled the oven and refrigerator range.🌟 +30% revenue in 1 year through a targeted sales strategy.🌟 +20% of signed contracts in 1 year by optimizing the sales pipeline.🌟 Improved customer conversion by automating CRM and adapting sales messages.
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Education
- MBA in Web Marketing Strategies & Digital CommunicationISG2024MBA en Stratégies Web Marketing & Communication Digitale
- Certification in Project Management (Agile, Scrum, Kanban)26 Academy2022Certification en Gestion de Projet (Agile, Scrum, Kanban)