Freelancer profile translated to English.
Back to original languageAbout Sabine
A graduate of Neoma, I have over 20 years of experience in marketing and research, gained as an employee in research institutes (Kantar), at a retailer (Groupe Casino), and with manufacturers (Mondelez International, Sodebo).
Independent for 2 years, I support my client advertisers and research institutes, in France and internationally, with their insight needs.
- Part-time / Full-time freelance possible depending on periods
- Strategic consulting, project management, research execution
- One-off or long-term assignments
❊My Offer
Convinced that research is at the heart of marketing strategy and companies' action plans, I can be the Research Director you need to:
- Establish a research plan that resonates with your marketing plan
- Launch and analyze the corresponding research tender and recommend the optimal proposal for your needs
- Coordinate the execution of your qualitative or quantitative research, ensuring quality through various gatekeepers at key moments. Ensure relevant, story-told delivery with high added value
- Disseminate research knowledge internally and facilitate the adoption of insights using various tools
I can also carry out all or part of qualitative or quantitative research (questionnaire or guide, analysis, summaries, and recommendations...) and adapt to requests. Contact me!
❊My Difference
French
Native or bilingual
English
Fluent
Spanish
Conversational
Can work on-site
Nantes (up to 50km), Paris (up to 10km), Rennes (up to 10km)
Experience
- Directrice d'études externaliséeIndependent Consultant - FreelanceCONSULTING AND AUDITSSeptember 2022 - Today (3 years and 9 months)Numerous Consumer Insights Manager and Research Consultant assignments for institutes (Ipsos, Kantar, Technisens, IRI, Bilendi, Harris Interactive...) and advertisers (Buffet Crampon, Olga, Pernod Ricard, Sodebo, Total Energies...)
- KantarMarketing Research DirectorMarch 2019 - June 2020 (1 year and 3 months)Paris, FranceManager Insights & Data, Market Intelligence, Innovation and Offer Development Department- International U&A projects and research.- Budget management and profitability control.- Management of Project Managers, Research Executives, and Group Managers. Clients in FMCG, Food, Services, Beauty, and Luxury sectors.
- SodeboMarketing Project Manager - Assignments / Fixed-term contract - SodeboJune 2018 - March 2019 (9 months)Saint-Georges-de-Montaigu, 85600 Montaigu-Vendée, FranceWithin the marketing department:- Project management (Sodebo products and services): from exploratory to development.- Strategic analysis in conjunction with consulting firms and research institutes.- Facilitation of creativity and insight generation workshops.- Desk research and dissemination of learnings on the future of retail.
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Education
- Master's Degree, MarketingNEOMA Business School (Esc Reims)2005M2, Marketing
- Bachelor's Degree, Philosophy, PhilosophyUniversity of Reims Champagne-Ardenne2002Licence, Philosophie, Philosophie