Ryad Aitou

• · Creation of logos and graphic charters, strengthening the brand awareness and image of companies.

• · Production of flyers and video animations, increasing engagement and participation in events.

• · Design of showcase and e-commerce websites, integrating SEO strategies to maximize online visibility and attract more qualified visitors.

• · Coordination of multidisciplinary teams, planning key stages and respecting deadlines, to ensure the success of projects within the specified timeframe.

• · Coordination of advertising campaigns with influencers to increase brand awareness

• · Development and implementation of digital communication strategies to improve online visibility

• · Monitoring and analysis of campaign performance, with optimization of actions to maximize results

• · Continuous technological monitoring to propose innovative solutions adapted to the company's needs.

• · Management and moderation of the company's social media accounts, with increased engagement and community growth through targeted and attractive content

• · Development of innovative and personalized communication plans, aimed at optimizing online visibility and engagement

• · Continuous analysis of project results, with implementation of corrective solutions to maximize the effectiveness of actions

• · Monitoring of digital trends and innovations to recommend avant-garde tools and methods, in line with company objectives.

• · Graphic design of various visual materials (flyers, posters, brochures) in collaboration with the creative team to develop innovative and impactful concepts

• · Image retouching and optimization, ensuring consistent visual quality in line with brand identity

• · Creation of graphic elements for digital platforms (websites, mobile applications, social networks), optimized for a fluid and engaging user experience

• · Participation in creative brainstorming sessions, contributing new ideas to enrich visual projects and ensure their consistency with communication objectives.

PO at O Parfum du Monde: product strategy, backlog, UX, launches, e-shop growth, CRM data!!