Freelancer profile translated to English.
Back to original languageAbout Ruth
Do you feel like your business has grown, but now everything depends too much on you?
When this happens, noise often creeps in: repetitive tasks, disconnected tools, and a website that no longer accurately represents your business's current stage.
I'm Ruth Escribano.
I help professionals and business owners in the well-being and personal development sector organize their operations, simplify their digital ecosystem, and align their website and key resources.
I work on the business from the inside out.
Internally, I transform operations into clear processes and organize a simpler, more functional, and easier-to-maintain digital ecosystem.
Externally, I align your website and key resources so that what you communicate is consistent with what you actually offer.
The result is a business with less mental load, more clarity, and a stronger foundation for continued growth.
If you're at this point, write to me.
Spanish
Native or bilingual
Remote only
Primarily works remotely
Experience
- AutónomaOperations and digital presence for well-being businessesSeptember 2022 - Today (3 years and 11 months)I work with well-being and personal development businesses that have grown but need more structure to be better sustained.My work connects three areas that are often separate:OrderI transform operations into clear processes, useful documentation, and a more sustainable way of working.FlowI simplify the digital ecosystem and connect the essential elements to reduce daily friction.PresenceI align the website, landing pages, and key resources so that what you communicate and what is visible are aligned.I specialize in areas such as:• Digital organization and operational structure• Process documentation and SOPs• Systems in Notion and Google Drive• Simplification of tools and workflows• Review, creation, or adjustment of websites and landing pagesThe goal is not to add more layers.It's to gain clarity, coherence, and a stronger foundation for operating, growing, and delegating better.
- AutónomoDigital Office Manager / Virtual AssistantJune 2020 - September 2022 (2 years and 3 months)I began my transition into the digital world by supporting professionals and small businesses in organizing and digitizing their daily operations.I primarily worked on:• Agenda and task organization• Process documentation• Implementation and organization of digital tools• Direct support to management• Coordination of daily workHere, I started to see a pattern: many businesses weren't failing due to a lack of talent, but due to a lack of operational foundation.This phase was the bridge between my operations experience and my current work, which is more focused on processes, systems, and digital structure.
- Sector privadoOperations Coordination, Administration, and HRJanuary 2004 - December 2020 (16 years and 11 months)Madrid, SpainI developed my professional foundation by coordinating operations, administration, customer service, and internal processes in demanding environments.During these years, I worked in areas such as:• Administrative coordination and management support• Customer service and incident management• Purchasing, orders, follow-up, and document control• Internal organization and support for the sales team• Selection, hiring, payroll, and personnel administration• Occupational risk prevention and associated document managementThis stage gave me a solid foundation in organization, judgment, follow-up, documentation, and the real functioning of a business.Today, I apply all that experience to the digital environment: processes, systems, operational structure, and coherence in online presence.
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Education
- Entrepreneurship Master's DegreeIPP Formación para la vida real2020Máster de emprendedores
- Digital Business Master's DegreeIPP Formación para la vida real2021Máster de negocios digitales
Certifications
- Digital Office ManagerProdigi Academy2023
- Digital ProfessionalLa Consultoría Digital2023