About Rumeysa
English
Native or bilingual
French
Fluent
German
Fluent
Turkish
Fluent
Italian
Fluent
Experience
- Confidential International Healthcare ClientsSenior UI/UX Consultant — Healthcare & Telehealth EcommerceJanuary 2020 - Today (6 years and 5 months)Conducted more than 500 full UX and CRO audits identifying hidden behavioural bottlenecks, usability failures, trust gaps, accessibility weaknesses, rage-click patterns, and conversion leakage competitors routinely failed to detect. Delivered average page-speed UX optimisation improvements between 38% and 72%, improving engagement, SEO retention, and conversion simultaneously. Improved product interaction rates by 58% and add-to-cart performance by 44% through intelligent product hierarchy optimisation and trust-led ecommerce restructuring. Lead consultant for multiple online pharmacy, telehealth, wellness subscription, and regulated ecommerce brands operating across the UK, EU, and North America. Responsible for full UX transformation strategy, CRO architecture, design-system leadership, behavioural diagnostics, mobile optimisation, and enterprise ecommerce scalability.
- VitalCore Commerce GroupLead Product UX Designer — Regulated Ecommerce PlatformsJanuary 2016 - January 2020 (4 years)Built premium healthcare checkout systems maintaining trust-retention scores above 92%. Oversaw large-scale design-system implementation, CRO experimentation, enterprise UI standardisation, and mobile-first ecommerce optimisation across WooCommerce, Shopify, and custom platform environments.
- NorthBridge Digital HealthSenior UX Architect — HealthcareJanuary 2012 - January 2016 (4 years)Led complex UX restructuring initiatives for telehealth onboarding systems, consultation journeys, patient education ecosystems, and regulated ecommerce funnels requiring strict compliance presentation and trust-sensitive design execution.
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