About Roxanne
Broad & in-depth experience of premium and archival denim development. Focused on bringing sustainability to all levels of design. Extensive experience designing to a premium design aesthetic.
Excellent development skills, from initial research, development, fit, vendor communication through to final
design and look book.
A denim specialist with years of experience working on full collections for Men’s and Women’s.
Confident in leading laundry design/development trips and offering technical support and implementing
quality levels.
Highly skilled in creating illustrations by hand and detailed technical Adobe illustrations.
English
Native or bilingual
Can work on-site
Antwerp (up to 50km)
Experience
- lee jeans europeMen's Denim DesignerARTS AND CRAFTSOctober 2016 - April 2020 (3 years and 7 months)Antwerp, BelgiumLead designer for Lee Jeans Europe main line and premium line 101.Integral role in growing the sustainability initiative for Europe. Working closely with suppliers and development to hit sustainability targets.Responsible for all seasonal and established styles. On Fit, Fabric, Trims and Wash.Traveled extensively for research and wash and fabric development.Managed all interns on 1-year placements. Worked closely with brand President, creative director development and merchandise to produce collections.
- Jack WillsJack will's Denim Consultant forJanuary 2015 - March 2016 (1 year and 2 months)London, UKJack wills is a British Heritage brand, Targeting a younger consumer with a modern twist.•Worked closely with the creative director and area managers to pinpoint consumer needs and how to drive the denim range forward through fit and finish offerings.•Re-established the fit offering taking into consideration different levels of consumers. Also introduced more progressive silhouettes and finishes.•Reworked the fits across all denim styles, implementing knowledge to create the best fit for each style.•Sourced new fabrics through network of mills and attending trade shows.•Sourced new laundries and improved ways of working within the denim department.•Researched modern and vintage techniques through attending trade shows and carrying out original research.•Started to implement more sustainable finishing techniques.•Collaborated with the marketing team on how we present the new denim collection and communicate the improvements to the consumer.
- Levi's vintage clothingDesignerFebruary 2013 - March 2014 (1 year and 1 month)Amsterdam, NetherlandsLevi's Vintage Clothing is an elevated heritage denim brand reproducing archival pieces for a range of consumers.•Honed and developed skills to become a denim specialist, recreating authentic denim finishes with meticulous details.•Worked within tight design briefs to offer the modern day consumer a balanced mixture of authentic archive pieces along with contemporary additions.•Worked extensively with the Levi's archive team to reproduce authentic denim washes and heritage trims.•Worked with the merchandising team to develop and grow the woven, knitwear and leather apparel within the Levi's vintage range.•Worked closely on the Womenswear division to help grow the range by 80% in sales.•Followed through on design from initial research to window display, working closely with the sales and marketing team to ensure product was presented at the highest standard.•Organised and styled photo shoots for key outfits and fit guides; this included selecting locations and models.•Produced a seasonal look book showcasing the season's key stories from art direction, model casting, styling, and set building to final print.•Travelled extensively for research trips – resulting in new concepts, experimental wash developments and graphic direction for each season on both men's and women's lines.•Traveled throughout Europe, Turkey and the US sourcing new fabrics, developing relationships with mills and wash houses as well as researching new finishes.•Managed and trained all interns that joined the team, helping them experience working in the industry and encouraging them to develop within their roles.
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Education
- BA (HONS) FASHION DESIGNMANCHESTER SCHOOL OF ART AND DESIGN2009BA (HONS) FASHION DESIGN
- ART FOUNDATIONLEEDS COLLEGE OF ART AND DESIGN2006ART FOUNDATION