About Roxane
French
Native or bilingual
English
Fluent
Spanish
Fluent
Experience
- GREE PRODUCTS FRANCETrade Marketing Specialist FranceENERGY AND UTILITIESMarch 2024 - Today (2 years and 5 months)Montpellier, France• Management of trade marketing actions in France: promotions, POS, training, and events.• Project manager for trade shows, including Interclima 2024 & 2026.• Deployment of online and offline marketing actions (emailing, point-of-sale materials).• Analysis of customer needs, competitive intelligence, and price analysis.• Monitoring of stocks throughout the product lifecycle and control of the French field marketing budget.
- ValrhonaInternational & France Trade MarketingAGRICULTUREJanuary 2022 - December 2023 (1 year and 11 months)Tain-l'Hermitage, France• Operational marketing in France, Europe, and internationally in liaison with BUs and sales teams.• Deployment of online/offline commercial operations: social media, newsletters, 3D merchandising, sales animations, and training.• Design and production of digital and print sales materials (POS, catalogs, goodies).• Organization of international trade shows and events (TFWA Singapore & Cannes 2022–2023, Duty Free, commercial partnerships).• Quantitative analysis, benchmarks, and action plan recommendations.
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Education
- MasterInstitut Montpellier Management2020Master
- Bachelor's Degree in Applied Foreign Languages English SpanishUniversité Grenoble Alpes ValenceLicence Langues Etrangères Appliquées Anglais Espagnol