About Rosita
Many apparel brands, startups, and innovation teams struggle at the point where ideas need to become real products. Concepts are strong, but execution is unclear, slow, or risky. Decisions around materials, fit, sourcing, costing, and production often lack structure, leading to delays, quality issues, or unnecessary costs.
With over 8 years of experience across corporate leadership and founder-led ventures, I understand both brand strategy and production reality. I work hands-on across the full product lifecycle: concept, materials, fit, sourcing, sampling, production, and quality - while aligning all stakeholders around realistic decisions.
Lithuanian
Native or bilingual
English
Fluent
Can work on-site
Zurich (up to 50km)
Experience
- AUDIMASHead of Product DevelopmentNovember 2024 - Today (1 year and 7 months)Kaunas, Kaunas City Municipality, Lithuania- Lead the full apparel development lifecycle from concept through production, managing multi-season pipelines and ensuring seamless alignment across categories.- Drive continuous process improvements to streamline workflows, enhance team efficiency, and reduce development lead times.- Expand and diversify the global network of Tier-1 manufacturing partners across key regions to strengthen cost efficiency, quality performance, and supply resilience.- Oversee the integration of Digital Product Passport (DPP) requirements by coordinating cross-functional stakeholders, guiding implementation, and supporting compliance practices.- Ensure adherence to quality standards, performance testing expectations, and relevant regulatory requirements.- Identify cost-optimization opportunities through supplier comparison and value-focused negotiations, while safeguarding product integrity.- Collaborate closely with Design, Merchandising, Supply Chain, Sales, and Marketing teams to support seasonal GTM execution and milestone readiness.- Support B2B commercial initiatives by providing technical product insights and tailored development solutions for strategic partners.
- KUZ Fashion Design StudioFounderOctober 2018 - Today (7 years and 8 months)Lithuania- Founded and operated a product development studio delivering end-to-end apparel development services.- Gained holistic, business-first perspective across processes, people, costing, and production partnerships.- Developed strong commercial intuition by working directly with founders, brands, and manufacturing partners.- Leveraged entrepreneurial experience to drive faster decision-making, accountability, and innovation within corporate environments.
- BLANKCO merchandiseFounderDecember 2023 - Today (2 years and 6 months)Vilnius, Vilnius City Municipality, Lithuania- Created a scalable B2B service for custom branded clothing and merchandise.- Focused on low MOQs to support small and mid-sized businesses.- Enabled on-demand production to reduce overstock and waste.- Offered full-service support: design, material sourcing, sampling, and production.- All products manufactured in Europe, ensuring quality and short lead times.- Ideal for corporate wear, events, retail collabs, and branded campaigns.- Built to be flexible, fast, and conscious.
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Education
- MBA - Innovation Management and EntrepreneurshipKaunas University of Technology2022
- BA - Fashion Technologies and BusinessVilniaus Kolegija/University of Applied Sciences2018