Freelancer profile translated to English.
Back to original languageAbout Rosario
I help hotels, restaurants, and lifestyle brands build a more elegant, consistent, and engaging social media presence.
Specializing in digital communication and content creation for the luxury, hospitality, and lifestyle sectors, I assist brands indefining their editorial tone, writing content, and highlighting their identity on Instagram, Facebook, and LinkedIn.
My approach combines strategy, attention to detail, and storytelling. I don't just "post"; I aim to **create a true brand atmosphere**, translate experiences into words, and make each piece of content more desirable, clearer, and more aligned with your image.
My main areas of focus are:
- Creating social media editorial calendars;
- Writing Instagram, Facebook, and LinkedIn captions;
- Designing Instagram stories;
- Creating content for hotels, restaurants, spas, and lifestyle brands;
- Adapting texts into French, English, and Spanish;
- Researching editorial angles and content concepts;
- Moderating and responding to comments/messages;
- Highlighting offers, experiences, events, or launches.
Thanks to my experience in communication agencies specializing in high-end hotels and restaurants, I am accustomed to working on demanding content where every word counts: a stay, a meal, a spa, a location, or an experience must be described accurately, without falling into clichés.
If you are looking for a social media writer who can understand your world, respect your image, and transform your ideas into elegant and effective content, I can help you.
French
Native or bilingual
English
Fluent
Spanish
Native or bilingual
Can work on-site
Paris (up to 50km)
Experience
- HonoréeSOCIAL MEDIA PROJECT MANAGERHOSPITALITYSeptember 2025 - Today (10 months)Paris, France• Managed editorial calendars for 5 clients in the luxury hotel and restaurant sector.• Planned and implemented paid social campaigns on Meta Ads.• Created content tailored to each brand: posts, stories, reels, and copywriting.• Coordinated and participated in over 10 photo and audiovisual shoots.• Prepared monthly reports and analyzed performance.• Clients included: Relais & Châteaux, Groupe Bertrand, among others.
- Agence travelCOMMUNICATION OFFICERTRAVEL AND TOURISMOctober 2024 - September 2025 (11 months)Paris, France• Developed content strategy and managed daily social media for a community of over 250K followers.• Created content — posts, stories, reels — with storytelling rooted in the Parisian lifestyle.• Achieved +20K follower growth in 6 months.• Reels reached +500K views and +80K saves.• Monitored traffic and conversions via GA4.• Managed 5 paid collaborations and 10 visibility partnerships.
- Comptoir Sud PacifiqueCOMMUNICATION OFFICERFASHION AND COSMETICSOctober 2023 - September 2024 (11 months)Paris, France• Managed social media and developed the editorial strategy around the brand's olfactory universe.• Grew the Instagram community from 6K to 12K followers.• Achieved an 8% engagement rate.• Organized a gifting campaign with 20 micro-influencers.• Public Relations: secured 12 media mentions, drafted press releases, and distributed them to media outlets.
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Education
- Master's in Communication & Event ManagementESG Luxe2024Mastère en Communication & Événementiel
- SEO & Keyword ResearchHubSpot Academy2023SEO & Keyword Research