About Romy
- I mainly support VSEs/SMEs (but also mid-sized companies) in creating and developing their communication strategy and writing their content, for all communication media.
- B2B / B2C, as many markets as clients = let's tackle your challenges together.
- Pragmatism, transparency, and rigor to complete your projects on time, with adapted project organization.
- A sharp and appreciated writing style, adapted to all your content: Let's write your story together!
- Coordination, planning, partners, from reflection to execution!
- Objective: streamline processes, information and validation flows, optimize exchanges and productions.
- Institutional & corporate communication
- Press releases & press kits
- Catalogs, flyers, web content
- Newsletters
- Blog articles
- Press articles
- Copywriting / Creative Writer
- Client and/or internal communication strategy audit
- Operational and strategic recommendations
- Brand platform (values, DNA, logo, tagline, tone of voice) and its operational application in communications (including content writing)
French
Native or bilingual
English
Fluent
German
Conversational
Italian
Basic
Experience
- CF Group BeneluxConsultant Project Management Catalogs 2026 (FR/NL) ✦ Freelance MissionIMPORT AND EXPORTSeptember 2025 - February 2026 (5 months)Châteaubourg, FranceAudit of existing materialsfor the creation of the B2B product catalog in FR and NL for the Belgian market:
- Coordination with the parent company (based in France) for group updates
- Coordination with the director of CF group Benelux for updates specific to the Belgian market, and the Dutch marketing manager for this market
Operational Project & Communication Management:- Establishment of the detailed production schedule, with all page-by-page modifications.
- Volume: 550 pages per catalog
- Project management using a dedicated Drive and activity monitoring and steering dashboards
- Coordination with my graphic designer partner (weekly calls and meetings)
- Implementation, proofreading, correction, integration of new prices, references, consistency with brand guidelines...
- Content optimization
- Briefing for advertising pages to be developed (FR/NL) in line with commercial strategy
- Proposal of content in Dutch for new pages (using AI and Deepl)
- Coordination meetings with the Belgian director and the Dutch marketing manager every 2 weeks (in English).
- Printer coordination
- Approval of final proofs (FR and NL)
- Implementation of online proofreading
- Preparatory work for the update of the technical guide (project started in April 2026)
Project delivered 2 days before the deadline (commercial event), despite a larger volume than initially estimated.100% remote project (except for meetings with the graphic designer based in Rennes), via Teams, Drive tools... - IndépendantCommunication ConsultantCONSULTING AND AUDITSOctober 2024 - Today (1 year and 8 months)Châteaubourg, FranceCommunication consultant for SMEs / VSEs.
- Communication audit and implementation recommendations
- Branding: Brand consulting, logo, brand tone of voice
- Content writing - Content writing
- Communication project management: signage, POS displays, Catalog, brochures... coordinating with an experienced graphic designer as needed. Management of information flows and optimization of organization.
Implementation of shared dashboards to streamline projects.- Training / Pedagogy: Course creation, intervention with students, validation of learning. Topics: Communication, marketing, CSR, Project management, management (projects, people)
Clients (sectors and size):- Plastics industry (Mid-sized, B2B)
- Collective catering (SME, B2B)
- Exceptional transport company (SME, B2B)
- Jewelry (VSE, B2C)
- Professional coaching (VSE, B2C)
- Post-secondary educational institution (SME, B2C)
- CF Group FranceHead of Communication / Communication Manager - France/ EuropeCIVIL ENGINEERINGMarch 2021 - January 2024 (2 years and 11 months)Rennes, France▶️ Management of marketing communication projects in France/EuropeSteering and implementation of communication actions for the French market
- Communication materials: Catalogs, flyers, POS displays, brochures, newsletters...
- Mastery of the graphic chain
- Multichannel communication: content writing
- B2B and B2C Communication
Branding- Corporate and product brand platform
- Specific, multilingual communication kits
- Deployment to subsidiaries (15 countries)
Content StrategyApplication of brand platforms for impactful messagesContent writing:- Press releases
- Press kits
- Commercial flyers & brochures
- Newsletters
- Catalogs
- Brandbooks
- Social media content
- Blog and website articles
- Internal communication
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Education
- Master in International ManagementEcole Supérieure de Commerce International2007Marketing & Management à l'international | 🌎 Stages effectués en Allemagne (Leipzig) et au Canada (Vancouver) | 🏫 Erasmus BBA International Business en Allemagne (Fulda) | 🎓 Major de promotion
- University Diploma in Applied Foreign Languages English / German, European Business SpecializationUniversité Paris - Val-de-Marne (Paris XII)2004DEUG, Langues Etrangères Appliquées Anglais / Allemand Spécialisation Commerce européen