About Romane
French
Native or bilingual
English
Fluent
Experience
- NDAGoogle Tag Manager TrainerE-COMMERCEOctober 2024 - October 2024Paris, FranceGoogle Tag Manager, Google Analytics TrainingCreation of training materials, answering questions
- Godot & FilsDigital Marketing ManagerE-COMMERCEJanuary 2023 - January 2024 (1 year)- Creation and optimization of paid search campaigns- Creation and optimization of local search campaigns for the 68 agencies- Team management (developers, SEO consultant, digital marketing manager)
- Groupe AvecWebmarketing Manager & SEO ManagerHEALTH AND WELLNESSOctober 2022 - October 2022Vincennes, FranceMember of the COMEX: implemented SEO within various departments.Improved multi-channel traffic acquisition across all health and medico-social related sites. Created dashboards on Datastudio. Used Google Search Console (GSC) / Google Analytics 4 (GA4) data.Results:- +15% organic traffic from search engines in 4 months.- Average SEA campaign CPA halved.- Business teams trained in web writing.- Aligned data and optimized tracking dashboards
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Education
- M1 Digital Marketing and E-BusinessECITV2021M1 Digital Marketing et E-Business
- Bachelor of Science in MarketingECITV2019Bachelor's degree in digital marketing, Marketing
Certifications
- Botify CertificationBotify2022