Freelancer profile translated to English.

Description

Business Development | B2B Acquisition | Prospecting | CRM | Growth

Do you want to develop your business, generate more commercial opportunities, or structure your acquisition?

After more than 20 years in business development, marketing, and business management, including 9 years heading my own agency, I now support SMEs, startups, and B2B companies in their growth.

I intervene on:

• Business development

• New client acquisition

• B2B prospecting

• Lead generation

• Prospect qualification

• Setting qualified appointments

• Identifying commercial opportunities

• Structuring sales processes

• CRM and pipeline management

• RevOps and sales cycle optimization

• Growth and market development

I regularly support companies in the following sectors:

• CRM and business software

• SaaS

• Digital transformation

• B2B consulting and services

• Recruitment

• Technologies and innovation

• Retail & Hospitality

My approach is based on a rapid understanding of business challenges, strong field analysis capabilities, and pragmatic execution.

I can intervene on all or part of your sales cycle:

✓ Telephone prospecting

✓ Cold email

✓ LinkedIn Social Selling

✓ Lead qualification

✓ Sales appointments

✓ Portfolio development

✓ Database reactivation

✓ CRM structuring

✓ Partnership development

My goal is simple: generate concrete opportunities and contribute directly to your growth.

Looking forward to discussing your project.

Industry field of expertise

Languages

French
Native or bilingual

Workplace preferences

Can work on-site

Toulouse (up to 50km)

SCHift
Business development
October 2025 - Today (10 months)
Toulouse, France
For over 20 years, I have been working in roles related to business, sales development, and supporting executives.

Notably, I managed my own agency for nearly 9 years, which exposed me to the daily realities of business: acquisition, sales development, recruitment, management, profitability, and growth.

Today, I assist companies with issues related to:
• Business development
• Acquisition
• Opportunity opening
• Targeting and prospecting
• Sales structuring
• Market analysis

My approach is primarily based on quickly understanding challenges, the quality of interactions, and the ability to identify the right opportunities.

I believe more in lasting relationships, execution, and field experience than in ready-made solutions.

I support executives and B2B companies from various backgrounds — digital, CRM, recruitment, consulting, services, and organizational transformation — with a common goal: to quickly understand the challenges, identify opportunities, and help move projects forward.
Sales Strategy Business development Sales Development B2B Prospecting Client Acquisition
MY WEB AD
Founder-Director
August 2015 - September 2024 (9 years and 1 month)
Toulouse, France
Founder and CEO of My Web Ad, a consulting agency in digital communication strategy and commercial performance. I was responsible for the strategic direction and complete commercial development of the company: from prospecting to retention, including negotiation and partnership management.
Play - Agence de création & performance digitale
Co-founder
September 2018 - April 2023 (4 years and 7 months)
Toulouse, France
Co-founder of Play, a digital creation and performance agency. My role: combining strategic vision, business development, and operational management to support brands in their growth and the optimization of their marketing and business performance.

Main missions:
• Design and management of tailor-made digital strategies: brand content, social ads, multi-channel acquisition.
• Commercial development of the agency: prospecting, portfolio management, retention, and upsell.
• Supervision of high-impact communication campaigns (video, social media, influencer) focused on conversion and awareness.
• Coordination between creative, media, and performance teams to ensure efficiency, consistency, and profitability.
• Support for executives and marketing managers in measuring ROI and transforming actions into concrete results.

Results:
• Steady revenue growth over 4 years.
• Development of a solid client portfolio in the banking, food, tourism, sports, and real estate sectors.
• Launch of over 100 digital campaigns.

Expertise: brand strategy, digital performance, multi-channel acquisition, growth & content marketing, prospecting, and business development.