Freelancer profile translated to English.
Back to original languageAbout Romain
A technical data-marketing and digital strategy consultant, I cut my teeth as a specialist in digital audience analysis and its advanced uses. Trained at Piano Alnalytics, I have opened my horizons over the last ten years to all the most used tools on the market
- GA4
- GTM
- CMP* PARTNERSHIP WITH DIDOMI
- Piano Analytics *(including Data Sharing exploitation)
- PARTNERSHIP WITH PIANO ANALYTICS
- Marking plans and documentation
- Integration
- Custom Analytics Models
- Dashboarding - Looker Studio, Tableau, Power BI
- Advice
- SEO / SEA / SOA
- Criteo
- Beyable
- Facebook Ads & other Social Ads
- Emailing
- Integration & Configuration
- Advice
- Marketing Automation Scenarios / Cohorts, Behavioral Segmentation
- User Centric Analysis and Activation
- Design & configuration
- Integration of custom tags
- Advice
For the record:
Before being a leading consultant in the media sector, as a freelancer, and then for 2 years creating **WIZARD-DATA**, I have been through tons of projects and honed my expertise.
I also work in collaboration with development or digital strategy agencies on global projects dedicated to major accounts, allowing us better consistency between the data and the technical core of the developments.
I started for 3 years at AT INTERNET (XiTi for those in the know) as an Analytics consultant for major commercial brands, pure players, media or even classifieds (Le Monde, TF1, BforBank, Naspers, Schibsted [including LeBonCoin], etc.).
After seeing thousands of campaigns, statistics and advanced web marketing uses, and supporting users in the exploitation of their Analytics data.
English
Fluent
German
Conversational
French
Native or bilingual
Can work on-site
Bordeaux (up to 50km)
Experience
- R-DIGITAL
On Malt
Analytics Audit & ConsultingDecember 2017 - December 2017Bordeaux, FranceAudit and recommendations on a complex GA account.Major Account - FullsparkConsultant and advanced GTM configJuly 2017 - August 2017 (1 month)Bordeaux, FranceGTM integration in partnership with developers
- MOONDA SARLConsultant and analytics integratorJuly 2017 - August 2017 (1 month)Bordeaux, France
Reviews
Recommendations
+3
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Education
- Professional License Ecommerce & EmarketingUniversity of Bordeaux2014Formation à toutes les techniques du Webmarketing et mise en application professionnelle par des projets de l'école et mon alternance
- DUT Tech de CoUniversity of Bordeaux2013Formations aux techniques du marketing, à la négociation, à la vente, et également à tous les leviers relationnels, commerciaux et de la communication