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Romain FavarelRF

Romain Favarel

Audit, Sales Consulting & Commercial Strategy

€450/day
Mont-de-Marsan, FR
8-15 years

Average response time: 1 hour

Freelancer profile translated to English.
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About Romain

Business leader, is your growth stagnating and your commercial development lacking momentum? Between management and operations, sales piloting often takes a back seat.
I support companies that want to structure their sales organization, accelerate their pipeline, and train their teams with a 100% field-based approach.

Commercial strategy and business development consultant, I have 9 years of experience in sales management, team leadership, negotiation, prospecting, and B2B project management. My role: to diagnose, structure, and deploy a high-performing and sustainable commercial system.

Audit & Diagnosis (Strategic Action Plan)
Market analysis, segmentation, sales organization, sales cycle, priorities. A clear and actionable roadmap to guide your decisions.

Sales Performance (Training & Coaching)
Prospecting, negotiation, closing, sales posture. CRM implementation or optimization (HubSpot, Salesforce) and KPIs. Field coaching: meetings, trade shows, prospecting sequences.
Marketing & Communication (Impulceo Ecosystem)
Branding, content, design, photography… Complete coordination: a single point of contact, overall consistency.

Why work together?
Field support: I get on the front lines with your teams, no useless theory. Expertise built in French sales management. Responsiveness in the South-West: Mont-de-Marsan, Pau, Bayonne, Bordeaux, Toulouse.

Typical Projects:
Sales strategy, pipeline structuring, CRM optimization, sales force training, prospecting plans, trade shows, dashboards & KPIs.
Want to accelerate your commercial development?

I will help you establish a high-performing, results-oriented organization.
  • French

    Native or bilingual

  • English

    Conversational

  • Spanish

    Conversational

Can work on-site
Mont-de-Marsan (up to 50km), Bayonne (up to 50km), Pau (up to 50km), Bordeaux (up to 50km), Toulouse (up to 10km)

Experience

  • IMPULCEO
    Business Owner
    September 2025 - Today (11 months)
    Mont-de-Marsan, France
    • Internal & external diagnosis of various companies
    • Management and support of a sales team during trade shows
    • Development of operational strategies
    • Lecturer in business school specializing in management, commercial development, and sales force performance.
    Sales Strategy Sales Support Business Development Sales Force Team Management
  • La Boite Concept
    Head of Sales France
    September 2023 - September 2025 (2 years)
    • Creation and implementation of the French sales strategy
    • Recruitment, training, and support of the French sales team
    ◦ Presentation of results and change management to shareholders
    ◦ French commercial development and promotion (Hospitality/Retail/Web Platform)
    ◦ Key Account Management
    ◦ Monitoring and analysis of sales results
    ◦ Organization and setup of trade shows (M&O / EquipHotel...)
    ◦ Project management
  • La Boite Concept
    Territory Manager
    September 2017 - September 2023 (6 years)
    • Commercial development from North-West to South-East
    ◦ Opening, creation, and management of points of sale
    ◦ Active prospecting in a defined territory
    ◦ Commercial watch
    ◦ Customer accounting (invoicing, payment, customer reminders).

Recommendations

ML
Lily BlueLB
Matthieu Labis and 1 other person have recommended Romain

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Education

  • Master's Degree in Management, Entrepreneurship, and Profit Center
    IFAG Mont-de-Marsan: 2017-2019
    2019
    Bac +5 Master
  • Bachelor's Degree in Business Development Management
    École Supérieure de Management des Landes
    2017
    Bac +3 Licence Responsable

Skill set

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