Freelancer profile translated to English.
Back to original languageAbout Romain
🚀 Expert Web Analytics & Tag Management | 10+ years of experience
🔹 Strategic & operational support to optimize the collection and use of your digital data.
🔹 Certified expert on the main market tools: Google Analytics 4 (GA4), Google Tag Manager (GTM), AT Internet (Piano Analytics), Adobe Analytics, Matomo, Tag Commander.
🔹 Possible missions:
✔️ Implementation & optimization of tracking (tagging plan, GTM implementation, Data Layer).
✔️ Migration of analytics solutions (GA4, AT Internet, Adobe, Matomo).
✔️ Audit and improvement of Tag Management for reliable and compliant data collection.
✔️ Daily tag monitoring and management (debugging, maintenance, evolutions).
📅 Immediately available to support you in your Web Analytics project!
French
Native or bilingual
English
Fluent
Remote only
Primarily works remotely
Experience
- Qwamplify AnalyticsAnalytics Expert / Founder & CEOAugust 2015 - February 2023 (7 years and 7 months)Creation and management of an analytics agency of 10 people.Clients: Leroy Merlin, Decathlon, Michelin, Kiabi ...
- EurateachGoogle Analytics and Tag Management TrainerJanuary 2014 - February 2023 (9 years and 2 months)Lille, FranceTrainer for a 2-day training course leading to Google Analytics individual certification awarded by Google.
- La revanche des sitesAnalytics and SEO Project Manager, Google Analytics TrainerSeptember 2013 - July 2015 (1 year and 10 months)Place de Saintignon, 165 Av. de Bretagne, 59000 Lille, FranceAnalytics: Implementation of Analytics solutions (Universal Analytics, Google Tag manager, ...) for our clients, ranging from reporting, to the creation of custom data, to weather data retrieval or video tracking (all via tag manager, of course).SEO AuditImprovement of positioning, content and codeKeyword strategyWeb analytics (Google Analytics, Universal Analytics, Google Tag Manager)
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Education
- Master in Distribution Marketing, specializing in e-commerce / Master in Marketing of digital retail, Multichannel Distribution e-commerce webmarketing digital retailingIMMD - Institute of Marketing and Distribution Management2015Master en Marketing de la distribution, spécialité e-commerce / Master in Marketing of digital retai, Distribution Multicanal e-commerce webmarketing digital retailing
- Bachelor's degree in Management, Marketing, Sales and Distribution., Marketing, Management, DistributionIMMD - Institute of Marketing and Distribution Management2013Licence de gestion, marketing, vente et distribution., Marketing, Management, Distribution