Rodica Ursan

I worked as a graphic designer at Voltricité, an innovative company in the energy sector, where I took charge of the entire visual universe of the brand. From the creation of the logo to the design of the graphic charter, including flyers, communication materials, social media skins and website design, I designed a complete, coherent and impactful identity. Today, I continue to collaborate with Voltricité on various creative projects to evolve their brand image as they grow.

As a graphic designer for Saturno, a skincare brand, I worked on building an elegant and refined visual universe, in line with the brand's values: naturalness, efficiency and gentleness. I designed the logo, product packaging, advertising visuals, as well as various digital content for social networks and e-commerce. My work has helped to establish a coherent and professional brand image, adapted to the requirements of the cosmetics sector.

As artistic director for Baroman, a coffee roaster based in Normandy, I developed the complete visual identity of the brand, highlighting its artisanal know-how and its local roots. I supervised the creation of the logo, packaging, printed materials, as well as the design of the e-commerce site, with particular attention to the sensory universe of coffee. My role covered the entire artistic direction, from visual storytelling to graphic coherence across all communication media.