Freelancer profile translated to English.

Description

Senior Media Buyer – 6 years of experience, €6M in investments managed

With a business vision that goes beyond advertising campaigns, I have supported40+ brands(e-commerce, lead gen, branding) in their development.

With a100% data-driven and ROI-focusedapproach, I analyze your business KPIs (product cost, margin, average order value, LTV, recurrence, etc.) and your media data. Decision-making is thoughtful, and campaign management becomes precise.

Actionable reporting – clear dashboards, business insights, recommended next steps.

Platforms mastered:META Ads, Google Ads, TikTok Ads, Snapchat Ads, Pinterest Ads – from cold acquisition to ultra-segmented retargeting.

Let's discuss your goals and take action 🚀

Industry field of expertise

Languages

French
Native or bilingual
English
Native or bilingual

Workplace preferences

Remote only

Primarily works remotely

BrainLab
Media Buyer
DIGITAL AND IT
July 2022 - Today (4 years)
Nice, France
- Management of ad accounts for a portfolio of clients
- All sectors: E-commerce, Finance, B2B, B2G, Restaurants, SaaS, Health, Insurance, Luxury Car Rental, Info-preneurs
- Monthly Budget: €100 to €200k
- Tracking Setup, Ad Account Setup, Campaign Optimization, Reporting, Account Audits
Google AdWords Google Ads Facebook Ads Meta Ads Instagram Ads TikTok Ads Snapchat Ads LinkedIn Ads Youtube Ads Google Tag Manager Google Analytics
WiziShop
Media Buyer
E-COMMERCE
May 2019 - June 2022 (3 years and 2 months)
Nice, France
- Responsible for the lead acquisition strategy via paid channels. Primarily Google Ads and Facebook Ads. Activation of secondary levers such as: TikTok Ads, Snapchat Ads, LinkedIn Ads, and Twitter Ads.
- Objective: maximize the volume of qualified incoming leads while maintaining a low CPL
- SaaS / E-commerce sector
- Budget: €300k to €500k annually
- Launch of international acquisition (United States, Europe)
Google AdWords Facebook Ads Meta Ads Instagram Ads TikTok Ads Snapchat Ads LinkedIn Ads Google Tag Manager Twitter Ads