About Ricardo
Spanish
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English
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Portuguese
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Experience
- Europcar ES
On Malt
Customer Journey ManagerJuly 2023 - December 2023 (6 months)Madrid, EspañaDeveloped a Customer Journey mapping and management process focused on innovation and aligning future customer experiences with the company's strategic objectives. This involved data analysis, understanding customer experience processes and steps to identify improvements, and developing CX recommendations. The foundation was laid for building dashboards for Customer Journey management. - IE Business SchoolHST Challenge - Open InnovationEDUCATION AND E-LEARNINGMarch 2021 - October 2021 (8 months)Madrid, SpainCo-creation and execution of an open innovation project with IE Business School and Eventbrite, where 16 graduates from different master's programs collaborated to develop Design Thinking-based solutions for Eventbrite, a major multinational leader in ticket sales and event management.
- Impact QuestResearch, Web & App DevelopmentENVIRONMENTALMarch 2020 - Today (6 years and 5 months)Madrid, Comunidad de Madrid, EspañaThe objective of Impact Quest is to promote the Sustainable Development Goals (SDGs) to empower people to choose to buy from companies that are responsible towards society and the environment. In this project, the following was done:- Design and develop all aspects of the business plan for the mobile application launch.- Test the business idea with users using Design Thinking and Lean Startup methodologies.- Build prototypes and the mobile application, website, based on user research and launch it in the Apple and Google stores.- Recognized by the Spanish government as an innovative project of high interest for economic recovery.
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Education
- Bachelor of Engineering (B.E.)Universidad de Los Andes2012Grado en Ingenieria Industrial con énfasis en estructura organizacional y finanzas
- Master in Customer Experience and Innovation - IE University ScholarshipIE School of Human Sciences and Technology (HST)2020Master en Customer Experience e Innovación.
Certifications
- Project Management for Sustainable Development, Foundation (PM4SD-1802)TrainingAid2018