About Riad
French
Native or bilingual
English
Fluent
Arabic
Native or bilingual
Chinese
Basic
Experience
- CEWE Stiftung & Co. KGaASEO ManagerE-COMMERCEApril 2022 - Today (4 years and 4 months)Paris, France
- SLAP digitalSEO ConsultantDIGITAL AND ITNovember 2018 - April 2022 (3 years and 6 months)At SLAP digital, I worked on great projects such as: Balzac Paris, Recygo, Doctoome, Greenflex, Fempo- Semantic analyses and tree structure recommendations- Creation of semantic cocoons and recommendations for content to include- Technical and performance audits- Website redesign support (Wordpress, Shopify, Magento)- Monitoring of various indicators according to client objectives- Reporting and data visualization on Data Studio- Technological watch
- Publicis SapientSEO ConsultantDIGITAL AND ITDecember 2016 - October 2018 (1 year and 10 months)At Publicis.Sapient, I worked on various accounts such as: Engie, Costa Croisières, Place des Tendances, Citadium, SNCF, Nissan- Performing technical and semantic audits- Optimizing existing content (rewriting, structuring, internal linking)- Semantic analysis and recommendations for topics and themes to produce- Netlinking: developing a backlink acquisition strategy- Performing automatic SEO analyses and reports- Monitoring the proper implementation of recommendations made- Technological watch and setting up an SEO newsletter
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Education
- Master's Degree in Digital Marketing & E-businessECITV2018
- Bachelor's Degree in WebmarketingHETIC2016
Certifications
- Google AnalyticsGoogle2021
- DATA SEO LABS - Level 1DATA SEO LABS2020