Freelancer profile translated to English.
Back to original languageAbout Reynald
Not integrating omnichannel and cross-channel adjectives into a digital strategy is signing a death warrant before even living! I will repeat myself. The globalization of the user experience (SEO, GEO, SMO, and even SEA) is the only path to success. As "head of acquisition" (supported by organic and generative verticals) for many (named) Loire entities, I support the launch or development of your "Search Everywhere" strategy.
French
Native or bilingual
Can work on-site
Angers (up to 50km)
Experience
- EI Reynald Dal BarcoSEO ConsultantCONSULTING AND AUDITSApril 2016 - Today (10 years and 4 months)Angers, FranceProject management and SEO Consulting (therefore GEO consultant, obviously) in Angers and everywhere else! My client portfolio does not stop at the borders of Maine-et-Loire. A preference for the WordPress CMS. I went for web development training. Therefore, other technologies do not scare me.Complementarities? Copywriter (since 1994), web (since January 2001), SEO (since 2016 therefore) but also Social Manager (by extension since 2017) and SEA since 2020! In summary? SEO as a business vertical surrounded by SMO, SEA, and GEO (for Generative Engine Optimization)! My expertise? On-page and On-site! Not to mention Off-site (that goes without saying)!Is it useful to do SEO today? Optimizing one's presence in Gemini, GPT, or Perplexity means understanding how an LLM works. Therefore, understanding that it relies on established databases.My advice to those who would pass by here? The two real levers of web referencing in the era of globalization of user experience remain content and links. Last point! Think SEO before putting your website online (creation, migration, or redesign)! And not after, as I see it far too often...
- WEBEDIAAssistant Editor-in-ChiefENTERTAINMENT AND LEISUREFebruary 2011 - April 2014 (3 years and 2 months)Paris, FranceResponsible for the editorial line and film critic for the pure-player PureCine.fr (Webedia group) before being absorbed by AlloCiné (Fimalac group) in 2014!
- CineMovies ProductionsWeb WriterENTERTAINMENT AND LEISUREMarch 2008 - January 2011 (2 years and 10 months)Angers, FranceWeb writing and associated management of the Sarl CineMovies Productions - publisher of the cinema portal CineMovies.fr (absorbed by Webedia in 2011)!
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Education
- DEUGUFR of Literature - University of Angers1994Histoire