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René LöfflerRL

René Löffler

Web Design & WordPress Expert | Plugins & Themes

€680/day
1 project
Uhingen, DE
15+ years

Average response time: 1 hour

Freelancer profile translated to English.
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About René

Your experienced partner for professional & successful web projects

With almost 20 years of experience as a self-employed expert, I support small and medium-sized businesses in not only creating their digital presence, but making it a real success factor. My focus is on solutions that are functional, sustainable, and revenue-generating.


My Services at a Glance:

🎯 Strategy & Consulting
Analysis of your current situation and development of a tailor-made digital strategy that fits your goals.

⚙️ Custom Web & Software Development
Planning and implementation of professional WordPress websites, custom plugins, extensions, and database-driven web applications.

⚡ Process Automation & AI
Increasing your efficiency through intelligent workflows (e.g., with Make.com, n8n) and the thoughtful integration of AI solutions into your business processes.

🎨 Design & Brand Identity (UI/UX)
Design of modern, user-friendly websites and a consistent brand image that reflects your professionalism.

🚀 Online Visibility (SEO)
So that your digital presence is found by the right customers on Google and generates valuable inquiries.


How we start our collaboration:

✅ 1. Free Initial Consultation
We get to know each other without obligation, clarify your exact needs, goals, and wishes, and find out how I can best support you.

✅ 2. Tailored Offer
Based on our conversation, I will create a transparent and individual offer for you – project-based or on a monthly hourly basis.

✅ 3. Professional Implementation
We work together on your project. I will be your reliable partner and ensure timely and high-quality implementation.

Ready to unlock your digital potential? I look forward to your message for a non-binding conversation.
  • German

    Native or bilingual

  • English

    Fluent

  • Ukrainian

    Basic

Can work on-site
Uhingen (up to 50km)

Experience

  • DoPa Hebeanlagen-Service
    Website Relaunch with Astro
    CIVIL ENGINEERING
    May 2026 - June 2026 (1 month)
    Relaunch of the company website for DoPa Hebeanlagen-Service based on the modern Astro framework.
    Challenge: A fast, maintainable, and long-term manageable website with first-class technical quality as a basis for visibility and lead generation.
    My solution: Implementation with Astro, focus on minimal JavaScript overhead, clean markup, and maintainable component structure. Consistent optimization of loading time, accessibility, and technical SEO.
    Result: Top Lighthouse scores with Performance 99 (Desktop) and consistently green values in the mobile area (90+), as well as 100 each in Accessibility, Best Practices, and SEO.
    Astro JavaScript Web Performance Accessibility SEO
  • Seitenwache
    Development of a High-Performance Service Platform (Native PHP)
    DIGITAL AND IT
    December 2025 - December 2025
    Uhingen, Germany
    Challenge:For my specialized maintenance service "Seitenwache" (Focus: WordPress Security & Performance), I didn't just want a website, but a technical flagship. The platform had to prove that I master loading times and security architectures down to the smallest detail – the absolute prerequisite for reliably protecting and optimizing even complex, external WordPress systems.

    My Solution:Development of an uncompromising high-performance platform (Native PHP) parallel to the WordPress ecosystem.

    *Tech Stack:Use of **Native PHP, HTML5, and GSAP**. This demonstrates my expertise in developing performant high-end animations and clean code "from scratch" – without the overhead of unnecessary libraries.

    *Synergy (Customer Benefit):Because I speak the "mother tongue" of WordPress (PHP) fluently, my maintenance is not limited to updating plugins. I can perform in-depth error analysis in the source code and solve performance bottlenecks where others stop.

    *Performance:The site achieves benchmark values in **Google PageSpeed (Mobile 96 / Desktop 98)**. It serves as proof of technical excellence and automatically generates inquiries as a lead magnet.

    Result:An extremely fast web presence with perfect Core Web Vitals. The message to my clients: Anyone who can manually build such a complex web architecture with high performance and security knows exactly which levers to pull on your WordPress to achieve maximum stability and speed.
    PHP HTML5 Web Performance WordPress Security GSAP
  • Startup im Bereich Co-Living & Serviced Apartments
    Lead Expert for Branding & Web Development
    TRAVEL AND TOURISM
    June 2025 - July 2025 (1 month)
    Uhingen, Germany
    Challenge:A newly founded startup in the co-living sector needed a complete brand identity and a digital platform to market its apartments to the right target audience.

    My Solution:I managed the entire process from A to Z. First, I developed the corporate design, including the logo and brand guidelines. Building on this, I conceptualized the company website and technically implemented it with WordPress and Elementor. The focus was on a modern, responsive design, excellent user experience, and a clean technical foundation for future growth.

    Result:A coherent, professional brand and web presence that is perfectly tailored to the target audience and provides the startup with a solid foundation for its marketing and sales.
    Corporate Design Logo Design WordPress Elementor UI/UX Design

Reviews

5.0

Out of 1 rating

P

Peter

Blog-Intergration - HM-i GmbH

Reviewed on 1/19/2026

We can work very well with René. He is attentive, delivers on time, and contributes his own ideas. We want to continue working with him.

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Education

  • Training as an IT specialist in application development (IHK)
    FIS Software GmbH, Albershausen / Vocational School, Göppingen
    2003
    Objektorientierte Programmierung (Visual Basic, C und C++), Datenbankentwicklung, etc.

Skill set

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