Freelancer profile translated to English.
Back to original languageAbout Remi
I help brands connect with their audience through Search!
🏅For ten years, I've been assisting renowned brands (L'Oréal, Renault, Groupe SEB) by aligning strategy, technical optimization, and well-crafted content roadmaps to generate business, not just SEO rankings.
🤖I now dedicate part of my time to Generative Search Optimization (GEO): monitoring mentions and citations in ChatGPT, Perplexity, Google AI Overview, Google AI Mode, and creating action plans to make your content a reference in LLMs.
Why hire me?
⚡️100% Consulting and Performance approach -> We define a tailor-made strategy, adapted to your needs and budget, and that meets your growth objectives.
🙅🏼♂️A zero-bullshit approach -> Your results are what matter, and your performance proves it.
My skills:
🛠 360 SEO and GEO Audit
🚀 Definition of your SEO/GEO growth strategy
📖 Development of SEO/GEO action plans and prioritization
🪛 Implementation of optimizations, in partnership with your team or your service providers
📈 Setup of automated reports on Google Data Studio. (Looker Studio)
🔄 Analysis of your results and adaptation of the SEO/GEO strategy throughout your project
🙋🏻♂️ My references:
L'Oréal, La Roche Posay, Vichy, Paco Rabanne, Sephora, Groupe SEB, Renault, Grand Frais, Scott Sport, ...
Who am I?
📡 SEO Consulting Director @Intuiti
📊 Head of SEO and Data @Clubic
🔥 Senior SEO Consultant @Accenture and @altima
📧 Available and responsive via: WhatsApp, Slack, Phone, and Email.
The plus points?
📈 A real appetite for business and understanding of your growth challenges
✅ Agency quality of service
I respond in less than 1 hour, when shall we discuss it? ➡️
French
Native or bilingual
English
Native or bilingual
Can work on-site
Lyon (up to 20km)
Experience
- IntuitiSEO Consulting DirectorDIGITAL AND ITFebruary 2023 - April 2024 (1 year and 2 months)Lyon, FranceResponsible for the digital strategies and activations deployed by the agency for a portfolio of mid-sized and large enterprise clients.Digital Strategy and Consulting‣ Development of the strategy to be implemented with the client to achieve their growth objectives, in line with their industry sector, business context, and resources.‣ Consulting and support in the implementation of this strategy (staffing, budget allocation, prioritization of levers and actions.Management of a multi-expertise client portfolio (Paid Ads, SEO, Social Media, UX/UI)‣ Primary point of contact for client marketing departments, providing daily consulting and proposal support for mid-sized and large enterprise clients.‣ In-depth knowledge of clients' industry sectors, business, and digital environments.‣ Identification of business opportunities and definition of associated action plans.‣ Supervision of consulting teams on projects and guarantor of the quality of work delivered by the agency.Business Development‣ Brief taking and qualification of incoming needs (consultations, tenders).‣ Staffing of the consulting team and management of exchanges between the team and the client.‣ Presentation of strategic recommendations on the levers activated by the agency (Paid Ads, SEO, Social Media, UX/UI).‣ Closing, contracting, and invoicing.
- CLUBICHead of SEO and DataPRESS AND MEDIASeptember 2021 - May 2023 (1 year and 8 months)Lyon, FranceResponsible for all traffic acquisition channels for the media (6M unique users per month). Definition of SEO, Analytics & Data, and CRO strategies and activation plans.‣ SEO Projects:Focus on news channels (Google Discover, Google News & other syndication platforms).‣ Analytics Projects:Successful transition from GA3 to GA4 + Matomo tracking. Creation of 360 monitoring dashboards (Traffic, Conversion, Business Value).‣ CRO Projects:A/B Testing and MVT on the most valuable content for affiliation (Product Comparators and Product Reviews).Coordination of development and content teams towards performance objectives (OKR definition and monitoring, upskilling, project staffing)‣ Planning of content production based on traffic performance from SEO analysis.‣ Technical SEO optimizations (internal linking, site architecture, on-page).‣ Change management (implementation of new work processes, new tools, evangelization of Search topics).Tools‣ Data & Analytics: GA4, Matomo, Google Optimize‣ SEO: SEOlyzer, Botify, YourTextGuru, Screaming Frog
- Accenture Song (ex altima)Senior SEO ConsultantDIGITAL AND ITJune 2017 - September 2021 (4 years and 3 months)Lyon, FranceSenior SEO Consultant for international key accounts in the Beauty and Cosmetics, Fashion, and Consumer Goods sectors.SEO Project Management‣ Definition and prioritization of roadmaps to ensure impact on organic visibility.‣ SEO Strategy // Technical // Content EEAT // Authority and Popularity.‣ KPI definition and Dashboarding.‣ Management of a team of consultants on large-scale projects.Consulting and Support‣ Client support for multi-market SEO issues (+20 countries).‣ Full-time dedicated consultant (on-site) within client teams.‣ Evangelization // SEO Training // White paper writing.Clients‣ L'Oréal (50+ countries)‣ La Roche Posay (50+ countries)‣ Vichy (50+ countries)‣ LVMH / Sephora (10+ countries)‣ Groupe SEB (5+ countries)‣ Paco Rabanne (5+ countries)Tools Used‣ G.S.C. (Google Search Console)‣ G.A. (Google Analytics)‣ Screaming Frog‣ SEMRush‣ Ahref‣ Majestic SEO‣ Botify‣ YextCMS Used‣ Sales Force Commerce Cloud‣ SAP Hybris‣ Wordpress‣ Magento
Reviews
Benjamin
iExec
Reviewed on 9/17/2024
I am very satisfied with the work done by Rémi. He demonstrated professionalism, attentiveness, and responsiveness throughout the project. Thanks to his recommendations and optimizations, our website's ranking has significantly improved. The results are visible and exceed our expectations.
I highly recommend his services for any SEO mission.
Recommendations
FU
PT
+3
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Education
- Master's Degree in Digital MarketingIDRAC Business School2014Master's degree, Digital
- Baccalauréat, scientifiqueLycée louis armand2008Baccalauréat, scientifique