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Réka LodinskyRL

Réka Lodinsky

English native copywriter & content creator

€450/day
1 project
Paris, FR
3-7 years

Average response time: 1 hour

About Réka

Global communications strategist with expertise in crafting compelling narratives across cultures and industries. Drawing from experience living in 8 countries and managing digital communications for United Nations-affiliated initiatives, I bring a unique perspective to storytelling that bridges cultural understanding with business impact.

Proven track record of growing audience engagement by 5000%+ and managing multilingual campaigns with million+ views.

Currently channeling my passion for sustainability and innovation into the fragrance industry at IFF, where I communicate the intersection of science, creativity, and responsible sourcing in scent creation.

Languages: English (Native), Hungarian (Native), French (Professional Working)
  • English

    Native or bilingual

  • Hungarian

    Native or bilingual

  • French

    Fluent

Can work on-site
Paris (up to 50km)

Experience

  • IFF
    Scent Communications Manager
    CHEMICAL
    October 2024 - Today (1 year and 8 months)
    Paris, France
    As a core member of the IFF Scent Global Communications team, I focus on:
    - Crafting narratives across consumer fragrance, fine fragrance, and innovative molecules
    - Conveying storytelling around LMR Naturals' sustainable sourcing and technological innovation in natural ingredients
    - Managing internal and external communications to highlight IFF's leadership in sustainable fragrance development and celebrate the outstanding creativity of IFF Scent's perfumers (artists of perfumery), scientists and perfumery experts
    - Sharing stories that connect scientific innovation with sensory experiences and consumer wellness
  • LearningPlanet Alliance - UNESCO NGO
    Communications Project Manager
    EDUCATION AND E-LEARNING
    December 2020 - Today (5 years and 6 months)
    Paris, France
    ● Communications, marketing lead and brand management for major affiliated projects: designed and implemented communications strategies (e.g. LEGO Foundation bid to win 3 million Euros, the United Nationʼs International Year of Science Engagement 2027) and ran social media ads campaigns
    ● Website management and optimisation: co-designed the LearningPlanet website on WordPress, co-managed content and design on website landing pages, all while implementing SEO and analytics tools (e.g. RankMath, Matomo and Google Analytics) for optimal website performance
    ● Content writing: Planned, edited and published communications materials, such as Mailchimp
    newsletters (6,000+ subscribers), interviews, articles, and the internal and external style guides
    ● Networking and stakeholder activation: Identified, interviewed, and recruited major education influencers and players (300+ organisations in the nonprofit alliance)
    ● Created the communications kits for three hybrid LearningPlanet Festivals (50,000+ online visitors), used Figma, Photoshop, Canva for image editing purposes
    ● Social media: Solely managed Twitter, Instagram, LinkedIn, YouTube accounts (using Hootsuite), created the social media strategy during three LearningPlanet Festivals and long-term strategy
  • Freelance, self-employed
    Freelance English Teacher and Copyeditor
    February 2019 - Today (7 years and 4 months)

    • Communications: holding 1-1 English classes with adult students of all levels, covering grammar, culture, foreign affairs, etc.
    • Planning: Preparing students for various exams (e.g. national language exams, ICAO language test)
    • Copyediting: Working with a major social media agency (top three in the industry) to copy check viral and overperforming videos

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Education

  • Master of Philosophy
    UNIVERSITY of CAMBRIDGE
    2017
    Master of Philosophy (MPhil), Development Studies
  • Bachelor of Arts
    St. Lawrence University
    2015
    Bachelor of Arts (B.A.), Global Studies

Skill set (13)

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