Rejane Anton

As an independent entrepreneur, I autonomously managed the artistic direction and commercial development of my DJ career, transforming my passion into a structured business.

* Event Project Management:

° Implementation of an international tour (Mexico and Guatemala 2024/2025), including logistical planning, event coordination

° Event promotion via social media

° Technical preparation of sets (mixing, mastering) for professional performances

* Commercial Development & Partnerships:

° Negotiation and contracting of strategic partnerships with venues, festivals, collectives, labels, radio stations, and event organizers such as: Belle Epoque Music, La Riposte, Studio Less is More, Les Jardins Suspendus, Natif Festival, Sous le Radar, Colectivo Miramar, Drama Radio Bar, Clandestina Records, La Guarida Tulum, The Groove Project, Bells in the City...

Within the NGO Pure Ocean, I played a pivotal role in **resource development and the organization of major awareness events**, directly contributing to the Foundation's impact and growth.

* Commercial Development and Fundraising:

° Customer relationship management (CRM) via Salesforce and proactive loyalty building with key partners through email marketing, social media engagement, newsletters, and sales meetings

° Launch of the product "La Goutte Bleue" in partnership with the Casino store network, expanding the network to over 1500 points of sale.

° Fundraising of €200k through the drafting of sponsorship agreements and calls for tenders.

° Complete organization of dozens of awareness campaigns through wild garbage collection with regional companies and **scientific conferences**, including planning, logistics, and facilitation.

* Administrative & Financial Management:

° Preparation of quotes, invoices, and rigorous budget monitoring of projects and funds.

° Drafting of essential administrative and tax documents, ensuring operational compliance and transparency.

At WSN Développement, a major organizer of B2B trade shows in the fashion & beauty industry (Who's Next, Premiere Classe, Impact..), I managed and developed a portfolio of 130 significant clients, demonstrating strong aptitude in commercial development and partnership management.

* Commercial Development & B2B Sales:

° Management of a portfolio of 130 clients, generating €1.5M in revenue.

° Active prospecting and acquisition of 80 new accounts annually (Ready-to-wear, beauty, lifestyle, concept stores, and department stores).

° Definition and application of the commercial strategy to optimize offerings at trade shows (Who's Next, Premiere Classe, Impact).

* Partnership Management & Client Relations:

° Negotiation and contracting of partners, ensuring rigorous administrative follow-up via Salesforce (quotes, invoices, client files, contracts).

° Loyalty building with distributors and management of their participation in professional events.

° Personalized coordination with each partner to anticipate their logistical needs, enhance their presence at the event, and streamline their integration into the overall setup.

° Preferred point of contact to ensure responsive follow-up, an optimal experience, and promotion in line with commitments made.