About Régis
French
Native or bilingual
English
Fluent
Spanish
Conversational
Experience
- Reforest'ActionGTM / GA4 ConsultantCIVIC AND SOCIAL ORGANIZATIONSJuly 2024 - September 2024 (2 months)Migration from client GTM to server-side GTM with the goal of improving GA4 report reliability and better consistency between GA4 and GAds data.
- Configuration, testing, and deployment of server-side GTM (via Addingwell)
- Conversion and micro-conversion tracking
- Creation of custom GA4 reports
- ADEME - Transition écologique des entreprisesSEO ConsultantENVIRONMENTALApril 2024 - June 2024 (3 months)Participation in a project to rewrite thematic articles as part of a website redesign on the circular economy:- Editorial strategy proposals- Proofreading and optimization of articles
- ConfidentielStrategy and Marketing ConsultantE-COMMERCEFebruary 2024 - Today (2 years and 4 months)Strategic, marketing, and organizational auditImplementation of a project management methodology on AsanaCoaching of the existing teamDeployment of a new 360° acquisition strategy
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Education
- Business Administration, Marketing and EconomicsESSEC2000Business Administration, Marketing and Economics
- Master of ManagementNamasté Training Partners2011Master niveau 1, Management
Certifications
- Growth Marketing Crash CourseGrowth Tribe2021