You're seeing this page as if you were . The main menu is still yours, though. Exit from immersion
Réda SenouciRS

Réda Senouci

Supermalter

Product Owner / Data AI Agile Project Manager

€650/day
15 projects
Paris, FR
8-15 years

Average response time: 1 hour

Freelancer profile translated to English.
Back to original language

About Réda

Senior Project Manager / Product Owner with nearly 10 years of experience in managing digital, data, and AI projects in Agile, international, and regulated environments.

I support organizations from business use case qualification to operational delivery, combining functional scoping, business/IT coordination, project governance, multi-team management, and results monitoring.

I primarily work on digital transformation missions, Data & AI platforms, B2B digital products, business workflows, and scaled Agile delivery frameworks.

I am typically called upon to:

  • Scope business needs and structure functional use cases;
  • Take over or secure complex digital programs;
  • Manage product roadmaps, backlogs, dependencies, and trade-offs;
  • Coordinate business, IT, data, product, and external partner teams;
  • Implement project governance with KPIs, reporting, steering committees / management committees;
  • Support the integration of AI, GenAI, or machine learning solutions into concrete business processes.

I have notably managed transformations in the banking, energy, insurance, and pharmaceutical sectors: industrial data platforms, predictive ML models, generative AI-assisted modular marketing content, operational risk management portals, and international banking reporting programs.

My approach is pragmatic, structured, and impact-oriented: understand the business, scope the right use cases, align teams, secure delivery, and measure results.
  • French

    Native or bilingual

  • English

    Native or bilingual

Can work on-site
Paris (up to 20km)

Experience

  • ModuLink AI Labs
    Founder & AI-Native Product Transformation Lead
    SOFTWARE PUBLISHING
    March 2026 - Today (5 months)
    Paris, France
    Managing an AI-native product lab aimed at designing and industrializing SaaS MVPs through multi-agent orchestration, autonomous workflows, and AI-augmented software delivery.
    • Functional scoping of business use cases, user journeys, permission rules, product logic, functional architecture, and MVP prioritization.
    • Implementation of multi-agent AI workflows to accelerate the product cycle: generation, testing, correction, refactoring, validation, and documentation.
    • Structuring of an AI-first delivery model based on advanced prompting, AI-assisted QA, short iteration cycles, and continuous improvement.
    • Consideration of security, privacy, data governance, and AI compliance issues in the product roadmap and functional architecture.
    • Coordination of product vision, UX/UI choices, functional priorities, and technical constraints on WYF, a mobile-first social fashion platform, and ModuLink, a modular business automation SaaS.
    Generative AI AI Agents SAAS Claude Codex
  • Sanofi
    Agile Project Manager / Product Delivery Lead
    HEALTH AND WELLNESS
    October 2023 - April 2026 (2 years and 6 months)
    Paris, France
    Managing a program to transform global marketing content production: shifting from long, costly, and poorly reusable assets to short, validated, reusable, and adaptable modules for over 25 countries.
    • Functional scoping with global and local marketing teams: identifying use cases, content to be modularized, country adaptation rules, and regulatory constraints.
    • Contribution to the integration of generative AI to accelerate marketing content adaptation from validated modules, approved messages, and local constraints.
    • Project direction and program governance: coordinating marketing, medical, regulatory, IT, data, and partner agency teams, preparing project instances, steering committees, and executive reporting.
    • Scaled Agile management: roadmap, prioritization, PI Planning, team synchronization, dependency tracking, and delivery assurance.
    • Monitoring program KPIs: content reuse, costs, timelines, country adoption, and campaign performance.
    • Monitoring program KPIs via Power BI dashboards: content reuse, costs, timelines, country adoption, campaign performance, and delivery progress.
    • Collaboration with IT / Data teams on cloud data environments, particularly around program data consolidation, exploitation, and quality monitoring, with exposure to BigQuery / GCP logic within a Product Owner / Delivery framework.
    Results
    • Up to 50% reduction in time-to-market.
    • 30% to 60% reduction in marketing production costs.
    • Deployment of the modular approach in over 25 countries.
    • Implementation of consolidated monitoring of reuse, adoption, and performance KPIs.
    SAFe Program Management RAG Artificial intelligence
  • TotalEnergies Digital Factory
    Product Owner & Scrum Master
    ENERGY AND UTILITIES
    January 2023 - December 2024 (1 year and 11 months)
    Paris, France
    Taking ownership of a data platform for monitoring and predicting drilling operations, aimed at improving operational decision-making using real-time data and machine learning models.
    • Functional scoping with drilling business units: needs qualification, operational use cases, user stories, and product roadmap prioritization.
    • Contribution to the deployment of predictive ML models for critical incident detection and prevention: Kick Risk, Stuck Pipe, operational signals.
    • Project direction and cross-functional coordination between drilling, data engineering, data science, IT, and support to ensure delivery and deployment.
    • Agile management of 3 squads (France / India): agile ceremonies, dependencies, and trade-offs.
    • Monitoring of product and delivery KPIs: velocity, quality, adoption, incidents, delivered business value, and performance.
    • Management of Data Platform / Cloud topics around BigQuery / Google Cloud Platform: understanding datasets, operational data exploitation, SQL queries, data quality monitoring, KPI dashboards, and coordination with Data Engineering / Data Science teams.
    • Implementation and monitoring of Power BI dashboards to manage product and delivery KPIs: adoption, quality, incidents, operational performance, and delivered business value.
    Results
    • Improved decision-making on rigs through real-time operations monitoring.
    • Deployment of predictive and preventive features for critical incidents.
    • Platform adoption by several operational subsidiaries.
    • Contribution to real-time operations monitoring via SmartRoom RTSC.
    Data Platform Machine learning Artificial Intelligence (AI) Product Strategy Project management

Reviews

5.0

Out of 3 ratings

T

Timothée

Agile coaching & training - Sanofi Winthrop Industry - General Medecines GBU

Reviewed on 7/1/2026

We worked together for several months with Réda and renewed his contract on several occasions because the collaboration went very well. With teams discovering the Agile approach (in a context not suited for it) and regularly showing resistance, Réda was able to use his interpersonal skills and draw from his "toolbox" to support several teams as a scrum master and agile coach. This mission was carried out 100% in English, with teams from many different countries and cultures. Réda navigated this environment very well and learned from each person's specificities to adapt as best as possible. Reda was unanimously recognized as a very good facilitator of operations, always looking for solutions to move forward both on the project itself and on the adoption of the methodology. When faced with a new problem, he knows he can rely on a solid network of experts who bring him new ideas to explore. Our project is finished, but I would gladly work with Réda again. Thank you for this work!
E

Eric

TotalEnergies OneTech

Reviewed on 9/29/2023

Thank you Reda for the work accomplished with the squad on this mission as well as previous ones. Thank you for the impeccable maintenance of the product backlog on Jira. Reda's integration and his ability to work in a multicultural context are appreciated.

Recommendations

These freelancer profiles also match your criteria

AgathaA

Agatha Frydrych

Backend Java Software Engineer

4.7

(3)

2

BaptisteB

Baptiste Duhen

Fullstack developer

4.6

(4)

5

AmedA

Amed Hamou

Senior Lead Developer

4

(2)

7

AudreyA

Audrey Champion

Web developer

4.3

(3)

4

Education

  • Master's Degree - AMBA Accredited, Finance Specialization
    PSB Paris School of Business
    2016
    Grade Master - Accrédité AMBA, Spécialisation Finance
  • BA International Business Management
    London Metropolitan University
    2014
    BA International Business Management

Certifications

Skill set

Categories