Freelancer profile translated to English.

Description

Reda Aissa supports brands as an e-commerce specialist and photographer, with a focus on performance and image.

On the e-commerce side, he works on structuring and developing online activities: digital strategy, product catalog management and optimization, conversion rate improvement, performance monitoring, and web project coordination.

On the photography side, he creates professional visuals (fashion, portrait, product, commercial photography) designed to enhance brand identity and maximize impact on digital channels.

This dual expertise allows for the combination of strategic vision and operational production, with visuals tailored to business needs, integrated into a logic of conversion and growth.

Industry field of expertise

Languages

French
Native or bilingual
English
Fluent
Arabic
Native or bilingual

Workplace preferences

Remote only

Primarily works remotely

CTIBIOTECH
Showcase Site Redesign
FASHION AND COSMETICS
September 2024 - Today (1 year and 9 months)
Meyzieux, France
Custom WordPress site creation for a real estate agency
- Creation of UI mockups in Figma
- Development of mockups in WordPress
- GDPR compliance
Corporate Photographer Web Marketing Strategy Website Creation Web Development Showcase Site
RUE BEGAND
Shopify E-Commerce Redesign (from Wordpress)
FASHION AND COSMETICS
September 2022 - September 2024 (2 years)
10000 Troyes, France
Shopify E-commerce Redesign (from Wordpress)
- Creation of UI mockups in Figma
- Development of mockups in Shopify
- Implementation of SEO migration plan
- Data migration: products, customers, orders, after-sales service, transactional emails
- Development of e-commerce functions
- Integration with Fastmag (cash register software)
Commercial Photography E-commerce Site Creation E-commerce Strategy Shopify Shopify Site Creation
URBAN PORTRAY
Photographer and Art Director
TELECOMMUNICATIONS
September 2018 - Today (7 years and 9 months)
Lyon, France
CREATIVE ART DIRECTOR
- Creation of inspirational mood boards responding to a specific brief
- Trend identification

PHOTOGRAPHER
- Fashion and portrait shoots
- Coordination of the technical team and implementation of the proposed artistic direction
- Post-production management and/or monitoring

DIRECTOR
- Creation of a concept note / storyboard / film outline
- Participation in various Pre-Production Meetings (PPM)
- Filming and coordination of the technical team
- Post-production management and monitoring
Photography Corporate Photographer Art Direction Portrait Commercial Photography

Agatha Frydrych

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Baptiste Duhen

Fullstack developer

4.6

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Amed Hamou

Senior Lead Developer

(2)

Audrey Champion

Web developer

4.3

(3)

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Master Business School
INSEEC (Omnes)
BUT Multimedia and Internet Professions
University of Reims
2024

Reda A.

Expert E-Commerce Shopify and Photographer

About Reda

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