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Reda A.RA

Reda A.

Expert E-Commerce Shopify and Photographer

€200/day
Lyon, FR
3-7 years

Average response time: 1 hour

Freelancer profile translated to English.
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About Reda

Reda Aissa supports brands as an e-commerce specialist and photographer, with a focus on performance and image.

On the e-commerce side, he works on structuring and developing online activities: digital strategy, product catalog management and optimization, conversion rate improvement, performance monitoring, and web project coordination.

On the photography side, he creates professional visuals (fashion, portrait, product, commercial photography) designed to enhance brand identity and maximize impact on digital channels.

This dual expertise allows for the combination of strategic vision and operational production, with visuals tailored to business needs, integrated into a logic of conversion and growth.
  • French

    Native or bilingual

  • English

    Fluent

  • Arabic

    Native or bilingual

Remote only
Primarily works remotely

Experience

  • CTIBIOTECH
    Showcase Site Redesign
    FASHION AND COSMETICS
    September 2024 - Today (1 year and 9 months)
    Meyzieux, France
    Custom WordPress site creation for a real estate agency
    - Creation of UI mockups in Figma
    - Development of mockups in WordPress
    - GDPR compliance
    Corporate Photographer Web Marketing Strategy Website Creation Web Development Showcase Site
  • RUE BEGAND
    Shopify E-Commerce Redesign (from Wordpress)
    FASHION AND COSMETICS
    September 2022 - September 2024 (2 years)
    10000 Troyes, France
    Shopify E-commerce Redesign (from Wordpress)
    - Creation of UI mockups in Figma
    - Development of mockups in Shopify
    - Implementation of SEO migration plan
    - Data migration: products, customers, orders, after-sales service, transactional emails
    - Development of e-commerce functions
    - Integration with Fastmag (cash register software)
    Commercial Photography E-commerce Site Creation E-commerce Strategy Shopify Shopify Site Creation
  • URBAN PORTRAY
    Photographer and Art Director
    TELECOMMUNICATIONS
    September 2018 - Today (7 years and 9 months)
    Lyon, France
    CREATIVE ART DIRECTOR
    - Creation of inspirational mood boards responding to a specific brief
    - Trend identification

    PHOTOGRAPHER
    - Fashion and portrait shoots
    - Coordination of the technical team and implementation of the proposed artistic direction
    - Post-production management and/or monitoring

    DIRECTOR
    - Creation of a concept note / storyboard / film outline
    - Participation in various Pre-Production Meetings (PPM)
    - Filming and coordination of the technical team
    - Post-production management and monitoring
    Photography Corporate Photographer Art Direction Portrait Commercial Photography

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Education

  • Master Business School
    INSEEC (Omnes)
  • BUT Multimedia and Internet Professions
    University of Reims
    2024

Skill set

Categories