Name: Marketing Consultant / Social Media Strategist
Price: 370 EUR
Availability: InStock

Freelancer profile translated to English.

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Languages

French
Native or bilingual
English
Native or bilingual
Spanish
Fluent

Workplace preferences

Remote only

Primarily works remotely

ARD CRÉATION MARKETING
Freelance Marketing & Communication
DIGITAL AND IT
January 2025 - Today (1 year and 7 months)
Definition and implementation of Marketing strategies: design of an annual plan, budget, objectives, benchmark and competitive analysis, branding and visual identity.

Social Media management (LinkedIn, Facebook, Instagram).

Content creation (Photoshop, Capcut, Canva), editorial calendar, Meta campaigns, social media animation.
CLOUDITY
Salesforce CRM Consultant & Business Analyst / Part-time
DIGITAL AND IT
January 2023 - Today (3 years and 7 months)
Requirements gathering, facilitation of functional and technical design workshops.

Creation of "User stories" and SPECS (technical specifications). Creation, configuration, and automation of the Salesforce CRM (Sales Cloud, Service Cloud). Management and facilitation of demos and sprint reviews (Agile methodology: JIRA, Trello). Test and production deployment management.

Training and support for end-users. Customer relationship management.

Creation of project documentation and deliverables. Bug fixing.
BATSELA ASSET MANAGEMENT (BAM)
Head of Marketing
PRIVATE EQUITY
September 2020 - January 2023 (2 years and 4 months)
Los Angeles, CA, USA
Management of internal/external communication as well as Marketing strategies for all companies linked to the Group.

Benchmark and competitor analysis.
KPI monitoring. SEO Management: traffic (CPC, CR, Impressions, ROI…), SEM, website ranking and indexing. Keyword research, hashtags, and optimization of potential targets.
Brand content, storytelling, and definition of artistic direction. Editorial calendar creation. Content creation via Lightroom, InDesign, Canva, CapCut. Social Media management (LinkedIn, Facebook, Instagram).

Organization of brainstorming meetings with the rest of the team. Email marketing campaign optimization. Analysis of customer feedback. User training.