Freelancer profile translated to English.
Back to original languageAbout Rebecca
Did you know? Up to 80% of users abandon a product if they don't understand how to use it within the first few minutes.
And yet, many positive impact companies (education, health, well-being, environment) invest months in their product... without it being truly adopted.
📉 Result: high abandonment rates, low retention, low sales, and loss of credibility.
But imagine:
A product so fluid, intuitive, and aligned with your users' real needs that it's adopted naturally, and truly supports your mission.
The benefits?
- Your adoption rate takes off — users understand and engage faster
- You gain their trust — with a clear, human, and consistent interface
- You engage sustainably — by creating a fluid and reassuring experience
- Your brand image is strengthened — professional, committed, memorable
👋 I'm Rebecca, an UX/UI Designer for 4 years.
I help committed companies transform their interfaces into clear, emotional, and impactful experiences.
What I do for you:
✅ Complete & user-centered UX Design
• Ergonomic audit & concrete recommendations
• User interview guide
• Fluid user flows & wireframes
✅ Consistent & professional UI Design
• Modern & accessible Figma mockups
• Custom design systems & UI kits
• Alignment with your values & your audience
✅ Illustrations & visual storytelling
• Engaging onboarding & gamification visuals
• Mascots, avatars, gaming assets
• Visuals for web, print & social media
✅ Solid UX methodology
• Design thinking & user-centered approach
• User testing & real-world iteration
• Fluid collaboration via Notion, Figma & Miro
🧰 Tools: Figma · Illustrator · Procreate · Notion · Miro
📩 Want a more adopted product, a better image, and a real connection with your users? Let's discuss!
French
Native or bilingual
English
Fluent
Spanish
Basic
Japanese
Basic
Remote only
Primarily works remotely
Experience
- Agence La grande OurseUX/UI DesignerDIGITAL AND ITSeptember 2022 - September 2023 (1 year)Paris, FranceOptimizing theuser experience of digital projects(web, web app, mobile, SaaS) by improvingergonomics**, **consistencyof user journeys, and **accessibility**.The goal:maximize user engagement**, **reduce abandonment rates**, and strengthen the **brand imageof companies.Tasks•Ergonomic auditon various platforms (web, web app, mobile, SaaS) to identify friction points.•UX Research(interviews, user testing, surveys) to understand the real needs and frustrations of users.•UX workshopsto co-create adapted solutions with stakeholders.•Creation of user flowsto clarify user journeys.•Wireframing and mockupsto define the visual and functional foundations of the interface.•Prototypingto test hypotheses and validate design choices.Graphic Design•UX card illustrationsbased on Bastien and Scapin's heuristic criteria for a visual overview of UX principles.•Creation of visualsfor social media to enhance the agency's image.Clients now benefit from amore consistent and engaging user-centered experience**, with visual solutions that **strengthen brand identityand facilitate interactions.
- QantevUX/UI DesignerBANKING AND INSURANCESeptember 2023 - September 2024 (1 year)Paris, FranceOptimizing thetools of an international English-speaking insurtech companytoaccelerate insurance claim processing**, ensure the reliability of data extracted by AI, and position the company as a **leading technology playeramong its B2B partners.Business Application•Ergonomic audit & benchmarkto identify friction points and improvement opportunities compared to industry standards.•UX Research(interviews, testing, surveys) to align the product with the real needs of business users (insurers & analysts).•User flows and user storiesto model key use cases.•Wireframes & mockups(lo-fi & hi-fi) to design an intuitive interface that facilitates reading, analysis, and decision-making from documents.•Prototypingto validate critical journeys and iterate quickly with product teams.Company Showcase Website•UX audit & competitive benchmarkto reposition the structure and messaging.•Wireframes, mockups & prototypesfocused on conversion and highlighting AI expertise.•Webflow designfor a responsive, modern website that is easily editable by the team.Graphic Design• Logo for an internal health challenge, fostering **employee engagement**.• LinkedIn & internal event visuals toboost communicationand strengthen team cohesion.Results• Amore ergonomic and data-driven business interfacethat facilitates insurance decision-making through streamlined workflows.• Aclearer and more impactful showcase websitegeneratingbetter credibilitywith partners and highlighting AI/ML innovation.• Aconsistent visual identitythat supports both employer branding and B2B growth strategy.
- Baobab LabsUX/UI DesignerEDUCATION AND E-LEARNINGFebruary 2025 - April 2025 (2 months)Paris, FranceIdentifying user friction points and providing concrete UX recommendations to boost engagement, reduce churn, and improve gamification.Tasks• Anauditto identifyfriction pointsin user journeys.•Interviewsto uncover user **expectations**, **frustrations**, and **behaviors**.•User testingto evaluate thecomprehensibilityand **usability of the interface**.• **Concrete recommendations**, focused on cognitive accessibility and simplification of journeys.The team now hasqualitative datato guide future iterations.
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Education
- Bachelor - Digital Project ManagerECV Digital2021Bachelor - Chef de projet digital
- Master of DesignECV Digital2024Master, UX UI Design