Freelancer profile translated to English.
Back to original languageAbout Rebeca
If you're going to sound the same as your competition, you might as well say nothing. Let's create stories that stick.
If you're here, you're probably a creative agency looking for a trusted partner for your clients' 'verbal branding', or a brand that's tired of sounding exactly like all its competitors.
My name is Rebeca, and I specialize in Verbal Identity and Brand Narrative.
I help businesses with soul (and something to say) **find their tone of voice**, build engaging stories, and structure messaging that turns visitors into devoted customers.
How can we collaborate?
- **Strategic Copywriting**: Website copy that not only informs but guides the user towards action, email marketing sequences that are read from start to finish, and sales pages with a solid strategy.
My work philosophy:
I believe that creativity without strategy is just noise, but strategy without spark is the best sleep aid on the market. I'm passionate about digging beneath the surface of businesses to find that authentic 'quirk' that makes them unique.
If you're looking for flat, predictable texts, I'm not your professional. If you're looking for fresh ideas, powerful storytelling, and a transparent, close working process, we'll get along very well.
Shall we talk? Take the first step by clicking 'Contact' and I'll give voice to your project.
Spanish
Native or bilingual
English
Conversational
Basque
Fluent
German
Basic
Can work on-site
Bilbao (up to 30km)
Experience
- Beccaria DigitalCopywriter and SEO writerJune 2024 - November 2025 (1 year and 5 months)
- Website copywriting
- Storytelling
- Email marketing/newsletter
- SEO writing
- Content writing for LinkedIn (carousels, infographics...)
- TTANDEM Digital StudioCopywriter and SEO writer (internship)SOCIAL NETWORKSMay 2024 - July 2024 (2 months)Navarre, SpainI have never enjoyed working so much. Continuous learning. 1) Keyword Research. 2) SEO article writing for the agency's blog. 3) Post writing for clients' social media (Instagram or LinkedIn, depending on the case, also in Euskara). Mostly B2B companies. 4) Post writing for the agency's LinkedIn. 5) Writing the agency's newsletter.
- EMTESPORTCustomer serviceNovember 2022 - April 2024 (1 year and 5 months)Vasco, CO, PortugalCustomer service via telephone and in person, basic administrative tasks, facility checks, minor repairs.
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Education
- Copywriting CertificationMaïder Tomasena Copywriting School2025Copy para páginas de ventas. Copy para páginas web. Email marketing. Redes sociales. Anuncios. Identidad verbal. Arquetipos de marca.
- Advanced Course in Branding and Brand Management, Business, Management, Marketing, and Related DisciplinesINESEM Business School2024Curso en Branding y Gestión de Marca, Empresa, gestión, marketing y disciplinas afines