About Raphael
French
Native or bilingual
English
Fluent
Spanish
Fluent
Experience
- RT Marketing DigitalDigital Marketing Consultant SEA | SEO | Sales DevelopmentJune 2021 - Today (5 years)✅ Monitoring and Optimization of Google Ads campaigns ✅ SEO Optimization: Netlinking, Partnerships & Traffic Reporting ✅ Website Integration, Development, and Design ✅ Creation of Editorial Content optimized for search engine marketing ✅ Implementation of reporting tools on Google Analytics ✅ Management of commercial relations with clients: strategic briefing and progress updates
- Traffic MakersDIGITAL MARKETING PROJECT MANAGERFebruary 2021 - Today (5 years and 4 months)Paris, France✅ Monitoring and Optimization of Google Ads campaigns ✅ SEO Optimization: Netlinking, Partnerships & Traffic Reporting ✅ Website Integration, Development, and Design ✅ Creation of Editorial Content optimized for search engine marketing ✅ Implementation of reporting tools on Google Analytics ✅ Management of commercial relations with clients: strategic briefing and progress updates
- La Cave de RungisDIGITAL MARKETING AND STRATEGY CONSULTANTNovember 2020 - January 2021 (2 months)Paris, FranceDevelopment of a 3-year Digital Marketing plan alongside a Digital Marketing Certification• 3-year digital marketing strategy (Budgets, Resources, Quotes, and Marketing Plan).• Social Media Strategy (Organic and Paid: FB, IG & Linkedin)• SEO and UX audit of the site to optimize customer journey and indexing• Content marketing strategy based on personas• Paid Media Strategy (SEA, Affiliate, Display, Comparison sites, and Marketplaces)• Recommendations for tracking tools and reporting setup (KPIs + Google Analytics)
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Education
- Certification in Digital Strategy and MarketingNaïas Formation2021Certification en Stratégie et Marketing Digital
- WSET 3Wine & Spirit Education Trust2019WSET 3
Certifications
- Certification in Digital Strategy and MarketingNaias2021
- Google Analytics Individual Qualification CertificationGoogle2021