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Raphaelle GuillaumeRG

Raphaelle Guillaume

Community Manager: Heritage Tourism Culture

€300/day
Tours, FR
3-7 years

Average response time: 1 hour

Freelancer profile translated to English.
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About Raphaelle

👑 Passionate about culture, heritage, and social media, I combine these two fields to boost your sites' visibility and attract more visitors!

🔎 Want to make Instagram, Facebook, or TikTok communication channels that enhance your attractiveness? Let's discuss it!

My solutions:
1. Community Management 📲
Create a content strategy adapted to your values to implement a digital communication that reflects you. By entrusting me with the management of your social networks, you ensure digital enhancement of your sites: regular and relevant content, engagement routine, monthly reports... Put digital to work for your visibility!

2. UGC Content Creation 📲
What is UGC? Literally "User Generated Content," it is content created by users for your social networks. Visitor experience, customer reviews, product discoveries... The goal is to create authentic content that allows internet users to identify with.

3. Cultural Mediation 💬
My years of experience as a state-recognized tour guide (national tour guide card) and cultural mediator give me a precise understanding of the needs and expectations of different audiences. I create tailor-made mediation tools for your sites: escape games, game booklets, thematic guided tours, school workshops... Let's offer your visitors an impactful discovery experience!
  • French

    Native or bilingual

  • English

    Fluent

  • Spanish

    Fluent

Remote only
Primarily works remotely

Experience

  • Musées en Centre-Val de Loire
    Communication Manager
    CULTURE
    May 2021 - Today (5 years and 3 months)
    Orléans, France
  • Et si on visitait ?
    Founder "What if we visited?"
    CULTURE
    January 2021 - Today (5 years and 7 months)
    Tours, France
    What if we visited, a communication and heritage mediation agency. My goal? To enhance your site and its history by offering authentic communication and mediation that matches your values, in order to attract the public to discover the riches your place has to offer. Social media management, press communication, creation & management of guided tours, development of mediation tools such as escape games, game booklets, children's activities... Share your objectives with me, and together we will establish the communication and mediation you need, so that everyone says "What if we visited?".

    👀 Who am I?

    🏰 Raphaëlle, passionate about castles and places steeped in history, I dedicate my energy to enhancing these structures.

    This is how "What if we visited?" was born. A communication & heritage mediation agency.

    🔎 My goal is to bring my expertise to offer:

    📲 dynamic and authentic communication,

    💬 revitalized guided tours that bring history to life,

    👑 original mediation tools for a unique visitor experience!

    I want to hear everyone say "What if we visited," because heritage has so much to offer and I am proud to contribute to it ☀
  • SCEA CHATEAU DE VALMER
    Cultural Mediator
    June 2020 - June 2021 (1 year)
    37210 Chançay, France
    As a mediator at the Château de Valmer, I have undertaken several missions:
    - Management of guided tours "Gourmet Walks," aimed at discovering the edible flowers of the one-hectare conservatory garden.
    - Creation of specific activities for Heritage Days: creation of a "Garden Game," a family riddle trail inspired by Escape Games, for an educational discovery of the estate and to attract a young audience.
    - Management of tastings of the 6 wines from the Valmer estate to introduce the wine heritage of Vouvray.
    - Various communication missions: social media community management, creation of communication posters, newsletter production...
    - Management of reception and ticketing, and the shop.

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Education

  • Master 2 Heritage and Museums, Heritage Site Management track
    Université de Lille − sciences humaines et sociales
    2018
    Master 2 Patrimoine et Musées, parcours Gestion des sites du patrimoine
  • Master 1, Heritage & Museums - Heritage Site Management track
    Université de Lille − sciences humaines et sociales
    2017
    Master 1, Patrimoine & Musées - Parcours Gestion des sites du patrimoine

Skill set

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