Ramón García Terrats

Digital Product Manager Consultant

Business Development | Digital Strategy | Digital Marketing | Project Management | Digital Transformation | Marketing Automation | MBA | MIB

Over 20 years of experience as a Digital Product Manager, responsible for identifying customer needs and satisfying them through the development and delivery of products.

I am in charge of knowing WHAT problem we want to solve, WHY we should solve it, and HOW we are going to solve it.

Extensive experience with products to connect with customers throughout all phases and touchpoints of the customer journey for the largest telecommunications operators worldwide (Telefónica, Claro, Oi, Vodafone, Orange, Tigo, MTN, Beeline, LycaMobile, …) as well as for other companies in sectors such as insurance, banking, media, advertising, retail, sports, public ad., hospitality, …

Broad business vision, expert in consultative selling of complex solutions (SaaS), account management, and project development in startups and in changing environments with high levels of complexity and ambiguity.

I am used to working and coordinating international cross-functional teams, being the voice of the client (internal and external) for any need, problem, opportunity, and improvement that may arise.

What do I do among other things?

• Market analysis

• Competitor analysis

• Value proposition, positioning, and differentiation

• Feasibility plans

• Product analysis, development, launch, and management

• Target definition

• Process digitalization

• Web development

• Customer experience

• Customer acquisition processes (online and offline)

• Nurturing and content marketing

• Digital marketing campaigns

• Marketing automation

• Sales funnel and commercialization strategies

• Customer Success

I want to know your project, listen to you, understand your needs, and how I can help you.