Freelancer profile translated to English.
Back to original languageAbout Ralitera
Behind every Google search, there's a person looking for a trusted professional.
Many tradespeople and small businesses do remarkable work but remain invisible online.
You didn't choose your profession to spend your days understanding Google, SEO, or social media. Your time is valuable.
And that's where I can help. My role is to ensure the right people find you at the right time.
Based in the Yvelines, I support tradespeople, retailers, and VSEs who want to increase their local visibility through concrete and accessible solutions.
My services:
- WordPress Website Creation
Showcase or e-commerce sites designed to inspire confidence, highlight your expertise, and generate quote requests.
- Local SEO and Google Business Profile
Optimizing your local presence to appear in Google searches and Google Maps when your future clients are looking for your services.
- Google Listing Audit and Optimization
Comprehensive analysis of your listing, concrete recommendations, and support to improve your local visibility.
- Optimized Content Writing
Creation of pages and articles designed to answer your clients' questions and strengthen your natural referencing.
My way of working:
- No incomprehensible jargon.
- No complicated strategies to implement.
I prioritize concrete actions, adapted to your business and your on-the-ground reality.
My goal isn't just to make you visible. My goal is to ensure that the people looking for your services choose you.
Want to improve your local visibility or create an effective website?
Let's discuss your project.
French
Native or bilingual
English
Conversational
Chinese
Basic
Can work on-site
Saint-Quentin-en-Yvelines (up to 20km)
Experience
- Mareferencyelle Communication DigitaleDigital Content ManagerCIVIL ENGINEERINGApril 2019 - Today (7 years and 2 months)Villepreux, France
Main Mission
Help tradespeople, retailers, and VSEs to be found locally by their future clients through local SEO, Google Business Profile, and websites designed to generate quote requests.My methodology is based on three pillars:
*GEOI work on the reliability and consistency of local data so that businesses are not only found but also recommended by generative engines.*GMB ExcellenceI transform the Google Business Profile listing into a true local conversion lever. Review management, visual optimization, NAP (Name, Address, Phone) consistency.*Turnkey StrategyFrom keyword research to technical integration on WordPress, I design and develop websites focused on local SEO, performance, and conversion.My key achievements and expertise
SEO/GEO Optimized Website CreationDesign and development of conversion-oriented WordPress sites, focused on local SEO and generating qualified quote requests.Local Visibility OptimizationDeployment of SEO/GEO strategies that have generated a significant increase in visibility on Google Business Profile (up to +80% views and +60% actions in some cases).Local Reputation ManagementImplementation of automated customer review systems and personalized response strategies to strengthen credibility and improve positioning.AI Analysis and RecommendationsUse of artificial intelligence to audit a brand's digital trust, detect local data inconsistencies, and identify growth levers invisible to traditional SEO tools. - SEREO+Marketing Project Manager (Internship)TECHOctober 2023 - December 2023 (2 months)Tourcoing, FranceContext: Intensive internship within a cybersecurity SME, aiming to launch its digital presence.My Mission: Actively contribute to the structuring and implementation of the digital strategy, laying the groundwork for a professional and credible online presence.My Contributions and Deliverables:
- Comprehensive Digital Strategy: Participation in the development of the content strategy for a complex topic (cybersecurity), identifying the specific pain points of SMEs.
- Acquisition Launch (GMB): Setup and complete optimization of the Google My Business Listing for the company, laying the foundation for immediate local visibility (even in B2B, this is crucial for credibility).
- Technical SEO: Contribution to the website's natural referencing (SEO), particularly through tag optimization and identification of sector-specific keywords.
- Social Media Setup: Creation and launch of the company's professional social media pages (LinkedIn and Facebook), including the development of an initial editorial line and the integration of personal branding principles for executives.
- TotalAgency ManagerAugust 2013 - April 2015 (1 year and 8 months)Toliara, Madagascar
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Education
- Marketing Project Manager, Business, Management, Marketing and Related Support ServicesOpenClassrooms2024Chef de projet Marketing, Affaires, gestion, marketing et services de soutien apparentés
- Professional Certificate, Community ManagerALT-RH2022Certificat professionnel, Community Manager
Certifications
- Fundamentals of Digital MarketingGoogle Digital Workshops2022