About Rahul
From Computer Science Engineering to an MBA in Finance to 5+ years turning messy data into confident business decisions — I've helped retail, FMCG, and logistics clients across Europe & America answer their toughest questions: where's growth coming from, why are customers leaving, what should we do next.
What genuinely motivates me is the challenge itself — taking an ambiguous, open-ended problem and finding the right way to break it down until the answer becomes obvious. I take ownership of that process end-to-end, and I care just as much about how I deliver as what I deliver: clear communication throughout, no surprises, and work that lands on time, every time. If I commit to a deadline, you can plan around it.
Based in Groningen, working across the Netherlands and EU.
English
Native or bilingual
Can work on-site
Groningen (up to 50km)
Experience
- Euromonitor International LTDFreelance Data & Insights ConsultantRESEARCHFebruary 2025 - Today (1 year and 5 months)Groningen, NetherlandsEngaged as an independent consultant to lead analytics and market intelligence projects for global retail and FMCG clients. Built structured analytical frameworks and forecasting models to track demand trends, product sales, market share, and channel dynamics across 4 EU markets and 100+ product categories, delivering recurring performance reporting that supported clients' commercial and planning decisions.Applied data-driven clustering techniques to multi-source wage and macroeconomic data across 6 European markets, segmenting each market into economically coherent tiers — enabling a leading logistics and e-commerce client to set compensation strategy at scale rather than deciding province by province.Consistently delivered high-quality, insight-driven analysis across engagements, building trusted client relationships that led to renewal and expansion of projects into additional markets.Tools used: Excel, SQL, Power BI, Python, PowerPoint
- Euromonitor International LTDAssociate Consultant - Commercial Insight & StrategyCONSULTING AND AUDITSNovember 2022 - July 2024 (1 year and 8 months)Düsseldorf, GermanyTranslated complex market and consumer data into clear insights, reports, and recommendations for senior stakeholders across global retail, FMCG, and F&B clients. Led a global market sizing and growth prioritisation project for a leading CPG company, identifying high-potential markets and services to focus investment on the fastest-growing opportunities.Supported a global CPG client's European market entry strategy by building a data-driven scorecard and analysing competitive and consumer trends, enabling confident, evidence-based expansion decisions. Implemented primary market research (interviews and consumer surveys) to fill data gaps and validate findings where secondary data was insufficient.Built detailed competitive operator profiles using the Value Proposition Canvas, incorporating financial analysis and tailored recommendations that helped a global FMCG client's sales and marketing teams identify partnership gaps and improve commercial engagement.Tools used: Excel, SQL, Power BI, PowerPoint, market research/survey tools
- KantarSenior Analyst - Customer AnalyticsRETAIL (LARGE RETAILERS)October 2018 - July 2020 (1 year and 9 months)Bengaluru, IndiaAnalysed transaction and payment data to understand purchase patterns and competitive performance, identifying where customer growth and engagement were being lost. Owned recurring weekly, monthly, quarterly, and annual reporting cycles, automating report generation to increase efficiency and give stakeholders consistent visibility into key metrics.Built churn, retention, and customer lifetime value models to understand loyalty program drop-off and the drivers of long-term customer value, directly supporting retention-focused business actions.Tracked customer adoption, share of wallet, and campaign performance metrics, developing customer segments that supported targeted marketing campaigns.Tools used: SQL, Excel, Power BI, Tableau VBA
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Education
- Master of Business AdministrationEBS Universität für Wirtschaft und Recht20222 Years Full-time MBA with a Finance major at EBS Universität, one of Germany's oldest and top-ranked private business schools, located in the Rheingau region near Frankfurt. The program combined core management, strategy, and leadership training with a specialization in Finance, taught entirely in English through an AACSB-accredited curriculum
- Bachelor of Engineering (Computer Science)Bangalore Institute of Technology20154 Years Bachelor of Engineering in Computer Science from Bangalore Institute of Technology, India. Built a strong technical foundation in programming, data structures, algorithms, and database systems - the groundwork that now underpins my ability to work hands-on with SQL, Python, and R in analytics and BI work, and to communicate comfortably with data engineers and technical teams on data-driven projects.