Freelancer profile translated to English.
Back to original languageAbout Mouna
Hello!
Find the details of my services on my portfolio: mouna-rahali.com, or continue reading :)
With over 3 years of expertise, I collaborate with:
- Marketing agencies that delegate their client projects to me,
- SMEs and startups looking to improve their referencing and maximize their online visibility.
I offer tailor-made strategies adapted to your needs and your sector of activity:
đź› Services Offered
SEO (Natural Referencing)
- Technical Audit: indexing, Core Web Vitals, and overall performance analysis.
- Keyword Research and Competitive Analysis: identifying strategic terms and studying your competitors.
- On-page Optimization: tags (title, H1, H2), meta-descriptions, content, and internal linking.
- Link Building: strategy to increase your popularity with search engines.
- Performance Monitoring: clear reporting to measure your progress and adjust the strategy.
SEA (Paid Referencing)
- Google Ads Campaigns: creation, management, and optimization (Search, Display, Shopping, Performance Max).
- Competitive Analysis: studying competitors' SEA strategies to maximize your results.
- Advanced Tracking: configuration with Google Tag Manager for precise conversion tracking.
- Landing Pages: optimized design to maximize conversions.
- Reporting and Monitoring: real-time adjustments for optimal ROI.
🎯 Certifications
- Google Ads
- Google Analytics
- Hubspot
🌟 Why Collaborate Together?
- Clarity and Pedagogy: I make SEO and SEA accessible and understandable.
- Recognized Expertise: collaboration with agencies, SMEs, and startups.
- Concrete Results: qualified traffic and optimized conversions.
- Personalized Approach: solutions adapted to your goals and sectors.
đź’¬ Contact me for a free consultation and let's turn your ambitions into results!
French
Native or bilingual
English
Native or bilingual
Spanish
Basic
Arabic
Native or bilingual
Remote only
Primarily works remotely
Experience
- LomedGoogle Ads ConsultantDIGITAL AND ITSeptember 2024 - Today (1 year and 11 months)Paris, FranceLomed, a digital agency, entrusted me with the management of its client's advertising account, Kuraray, a Japanese multinational specializing in dental products, fibers, and resins.Tasks performed:
- Market study and strategic keyword research.
- Advertising account structuring: campaigns, ad groups, and responsive ads.
- Continuous performance monitoring and optimization.
Objective achieved:- Enhanced online visibility and qualified lead generation for Kuraray.
- PrismaticSEO/SEA ConsultantDIGITAL AND ITDecember 2022 - Today (3 years and 7 months)Prismatic is an online digital agency. I was contacted to take charge of and manage 3 Google Ads client accounts:- Market and competition analysis- In-depth audit of existing campaigns / optimization of these campaigns- Creation of new campaigns/ad groups/ads when necessary- Optimization of existing ads- Analysis and improvement of landing pages / or creation of new conversion-optimized LPs- Improvement of tracking on Landing pages with Google Tag Manager- Campaign monitoring and optimization based on collected data: Keywords, targets, bids, etc.- Implementation of A/B testing on ads and Landing pages- Weekly reporting
- Mai Globe TravelsSEO/SEA ConsultantTRAVEL AND TOURISMAugust 2022 - Today (3 years and 11 months)I-SEO:1-Technical site audit / proposal for improvements to implement:- Website speed check, Mobile compatibility analysis, 404 error and broken link check, etc...2-Semantic audit of main pages / content overhaul of main pages / HTML tag optimization / internal linking implementation:- Title and meta description analysis, Text content evaluation, Keyword density analysis...- Keyword research for each destination and travel theme / monitoring of keywords and page performance for these keywords:- Competitor analysis, Positioning tracking, CTR (Click Through Rate) analysis:3-Blog: Improvement of existing articles for better conversion / proposal of blog articles with high interest for the target audience / SEO correction of articles:4-Link Building: implementation of the link building strategySearch for relevant and quality blogs/sites to establish backlinking partnershipsSearch for relevant and quality directories to create quality backlinksEtc...Continuous work -- Correction of website content and HTML tags- analysis of optimized page performance / keyword analysis- Creation of new blog articles- Continuous search for backlinking partnersII-SEACampaign configuration, choice of:- The best bidding strategy - the most adequate targeting - the most relevant keywords, etc...- Ad creation: with the SKAD method- Landing page creation for each campaign- Tracking implementation with GTMContinuous work:- Improvement of existing campaigns based on collected data: refine targeting, bid on keywords with the best conversions, etc...- creation of new ad groups/ads based on market trends and potential demand / or based on client demand
Reviews
Maxime
Lomed
Reviewed on 8/8/2024
Mouna set up an SEA campaign for our agency. She is very professional and effective. I recommend her!
J
Justine
SPOT
Reviewed on 5/6/2024
Delighted to have worked with Mouna who was very responsive and efficient during the assigned mission. Precise, detailed, and documented work, which allowed me to fully grasp the scope of the mission. I recommend her!
Recommendations
These freelancer profiles also match your criteria
Agatha Frydrych
Backend Java Software Engineer
4.7
(3)
2
Baptiste Duhen
Fullstack developer
4.6
(4)
5
Amed Hamou
Senior Lead Developer
4
(2)
7
Audrey Champion
Web developer
4.3
(3)
4
Education
- Strategic and Operational Digital Marketing ManagerL'école Multimédia2021-Conception d'une stratégie Inbound Marketing -Conception et mise en place d'une stratégie SEO, SEA et réseaux sociaux -Conception et création d'une stratégie de transformation et de fidélisation -Analyse de l'audience et optimisation du site internet -Growth hacking -Management de projet digital -développement de services innovants avec le design thinking
Certifications
- SEO CertificationHubspot