About Rachid
French
Native or bilingual
Experience
- LTM DIGITALAssociate DirectorCONSULTING AND AUDITSJune 2023 - Today (3 years and 1 month)Marseille, FranceGoogle Profile Creation and Optimization:
- GMB Profile Creation
- Complete Optimization (26+ Factors)
- Categories and Subcategories
- Description and Attributes
- Services and Products
- Photos and Visuals
- Profile Verification
- Duplicate Merging/Deletion
- Multi-Location Management
Customer Review Management:- Responses to Existing Reviews
- Handling New Reviews within 24 Hours
- Review Collection Strategy
- E-Reputation Management
- Moderation and Reporting
Content & Publications:- Weekly Google Posts
- Optimized Writing (Keywords, Location)
- Regular Photo Additions
- Promotional Posts and News
- Calls to Action (CTA)
Local SEO (Local Referencing):- Google Maps Optimization
- Local Competitive Analysis
- Local Visibility Audit
- Geotargeted Keyword Strategy
- Local Link Building (Citations, Directories)
- NAP (Name, Address, Phone) Consistency
Monitoring & Reporting:- Monthly/Quarterly Reports
- White-Label Reporting
- Statistics and Positions
- Performance Tracking
- Custom Dashboard
Support & Project Management:- Initial Profile Audit
- Local Visibility Strategy
- Client Support
- Ongoing Support and Follow-up
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Certifications
- Fundamentals of Digital MarketingGoogle Digital Garage2020