Freelancer profile translated to English.
Back to original languageAbout Rachida
WordPress & SEO Expert specializing in WooCommerce,I assist companies, e-merchants, and freelancers in creating, optimizing, and evolving their WordPress sites, with a simple goal: a useful, visible, and high-performing site.
I undertake clear and concrete missions, including:
- creation or redesign of WordPress & WooCommerce sites
- SEO audit and optimization (technical & content)
- improvement of performance, structure, and user journey
- fixes, maintenance, and ad-hoc optimizations
I like to work in apragmatic and transparentway: explaining what I do, why I do it, and proposing solutions adapted to your real challenges.
My background has allowed me to develop both astrategic visionand a sense of **support**, useful for transforming sometimes vague needs into concrete and effective actions.
I favorwell-definedmissions, with clear objectives and deliverables, in a fluid and professional working relationship.
Looking for a reliable, attentive freelancer who explains things simply and progresses methodically? Let's discuss your project.
👉 Available for one-off missions or targeted WordPress / SEO / WooCommerce optimizations.
Main Services:
•WordPress / WooCommerce Audit & Optimization
Technical, SEO, and performance analysis with concrete recommendations.
•WordPress / SEO Optimization & Fixes
Targeted interventions to improve site visibility, performance, and reliability.
English
Conversational
Arabic
Conversational
French
Native or bilingual
Can work on-site
Paris (up to 50km), Meaux (up to 100km), Lille (up to 100km)
Experience
- Free-lanceWordPress & WooCommerce Site Creation & OptimizationE-COMMERCEFebruary 2023 - Today (3 years and 4 months)Paris, FranceComplete audit of a WordPress / WooCommerce site with the aim of identifying technical, SEO, and UX obstacles impacting site visibility and performance.Analysis performed:- technical and SEO structure- performance and loading time- WooCommerce configuration and purchase funnel- content quality and internal linkingDeliverables:- clear and prioritized report- actionable recommendations- proposal of fixes adapted to the site's challenges
- Colbert- Immo ProWordPress Expertise – Creation, Optimization, and SupportREAL ESTATEApril 2022 - Today (4 years and 2 months)Saint-Quentin, FranceDesign, optimization, and support for WordPress sites, from installation to advanced customization.Interventions performed:creation and structuring of WordPress sitesconfiguration of themes and pluginsoptimization of structure and user experiencesupport for getting started and site evolutionThis experience has allowed me to develop solid expertise in WordPress, with a pedagogical, structured, and efficiency-oriented approach.
- LB-débarrasWordPress Site Creation, SEO & Google AdsCIVIL ENGINEERINGJuly 2024 - December 2025 (1 year and 5 months)Meaux, FranceCreation and optimization of the LB Débarras company's WordPress site, with the aim of local visibility and lead generation.Interventions performed:complete creation of the WordPress siteSEO optimization (structure, content, local referencing)implementation and management of Google Ads campaignsimprovement of performance and user journeyResults-oriented mission, aiming to strengthen online presence and generate qualified leads.
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Education
- Master's in Letters, Modern LiteratureSorbonne University1996Master en lettres, Lettres Modernes
- CAPES, Teaching French as a second or foreign languageUniversity of Algiers1992CAPES, Enseignement du français comme seconde langue ou comme langue étrangère