About Rachel
- Analysis of your account and positioning
- Content creation (posts, Reels)
- Visibility optimization
- Implementation of a coherent strategy
French
Native or bilingual
Experience
- Tiana bijouxMarketing and Communication ManagerFASHION AND COSMETICSJanuary 2023 - January 2025 (2 years)Bordeaux, France
- Creation and management of brand identity
- Development of the digital strategy
- Implementation of marketing campaigns
- Shopify SEO Optimization
- Visibility Optimization
- Creation of Instagram strategy
- Content production (photos, videos, stories, campaign visuals)
- Launch of collections and writing of SEO-optimized product sheets
- Customer & partner relations
- FITNESS PARKCommunication ManagerSPORTSAugust 2021 - August 2023 (2 years)Bordeaux, France
- Creation of internal materials (presentations, newsletters, posters)
- Event organization
- SEO/SEA Optimization
- Social media management: Instagram and TikTok
- Design and sending of SMS and emailing campaigns
- Google Ads, Meta, and Canva
- Performance analysis (click-through rates, open rates, conversions)
- Orange FranceSales AdvisorRETAIL (SMALL BUSINESS)August 2018 - August 2021 (3 years)Saint-Paul, Réunion
- Customer support
- Proposing solutions tailored to clients
- Client negotiation
- Reception, advice, and customer support
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Education
- Master in Marketing, Communication & Business StrategyINSEEC Bordeaux2023- Elaboration de stratégies marketing - Communication de marque - Développement commercial - Analyse de marché
- Bachelor's degree in Digital MarketingUniversity of St-Pierre2021- Stratégie digitale - Réseaux sociaux - Publicité en ligne ( Meta Ads, Google Ads) - SEO / création de contenu