Racha Bihi

Looking to structure your communication, assert your brand identity, and create memorable content?

I'm Racha Bihi, a consultant in digital communication, branding, and content strategy. I help French and international brands build coherent, impactful, and results-oriented communication – from defining brand positioning to multi-channel creative execution.

With a degree from SKEMA Business School (Master's in Digital Marketing, Data & E-commerce) and several years of experience with major groups and renowned brands like Disneyland Paris, Christian Louboutin, Adopt Parfums, Fromageries Bel, Diversey (Unilever group), Stuart UK, and Atlas HiSEAS, I've developed expertise at the intersection of strategy, content creation, and performance management. I'm equally comfortable in B2B and B2C, working in both French and English within multicultural and demanding environments.

📌 What I offer:

– Communication & Branding Strategy (positioning, brand identity, tone of voice, brand platform)

– Editorial & Content Marketing Strategy (editorial lines, content calendars, multi-channel storytelling)

– High-Impact Content Creation (copywriting, visuals, Reels, videos, campaigns)

– Community Management & Engagement (Instagram, LinkedIn, TikTok)

– Reporting & Optimization (KPI tracking, insights, strategic recommendations)

– Digital Marketing & Social Media Training & Consulting

📊 Some concrete results:

+35% organic reach, +45% engagement, +700% follower growth, +2 million video content views.

🎯 My goal: to transform your communication into a powerful lever for growth, brand awareness, and differentiation.

Let's talk about your project.