Freelancer profile translated to English.

Description

Freelancer specialized in webmarketing: with 10 years of experience in the field: SEA, SEO, Analytics, GTM and much more! I worked 6 years in a SEM agency and 4 years with advertisers. I managed a total of SEA acquisition for over 200 different clients: from small businesses to large brands such as Maison de la Literie, Banque de France, or Adobe.

My missions were to help companies create & restructure their campaigns on Adwords - Google Ads and optimize them. This in order to be more profitable in the medium term.

The objective was clear: to achieve ROI goals as quickly as possible.

Today, I put my skills at your disposal so that we can develop together:

your paid acquisition strategy via AdWords (Google Ads) and Bing Ads (SEA)
your SEO strategy
your Analytics / GTM tagging strategy

Here is what I offer you through these 3 main strategies:

For your SEA strategy:

Creation (or restructuring) of your Adwords - Google Ads account
Optimization of Adwords - Google Ads campaigns: Search, GSP, RLSA, DSA, Remarketing, Display, Shopping, Youtube and universal app campaigns.
Support in the implementation of strategic objectives, AB Testing and conversion paths
Regular personalized reporting to transparently track your account's results: personalized KPIs

For your SEO strategy:

Technical Audit of your website
Lexical Audit of your website
Link Building Audit of your website
Implementation of your strategy, support & Monitoring

For your GTM & Analytics strategy:

Implementation of Google Analytics / GTM tracking and configuration of conversion goals
Creation of a complete tagging plan to track the most intelligent KPIs for your business development.

Do not hesitate to contact me to discuss your project!

Languages

French
Native or bilingual
English
Conversational
Spanish
Basic

Workplace preferences

Remote only

Primarily works remotely

Site First
Co-Manager
CONSULTING AND AUDITS
February 2019 - Today (7 years and 4 months)
Rouen, France
Implementation of SEA, SMA & SEO strategies for about ten clients

SEO:
- Complete natural referencing strategy
- Lexical
- Technical
- Link Building
- Algorithmic monitoring
- Position tracking

SEA:
- Google Ads & Bing Ads Strategy
- Search
- Display
- Google Shopping
- Youtube Ads
- Remarketing
- Application...

SMA:
- Facebook Ads
- Linkedin Ads
- Twitter Ads
SEA SEO
Let's clic
SEA Account Manager & AdWords (Google Ads) Trainer
DIGITAL AND IT
July 2015 - February 2019 (3 years and 7 months)
Paris, France
- Management of a portfolio of 35 clients from €300 to €20K per month.
- Management of Google AdWords (Google Ads) and Bing Ads campaigns (Search, Display, Remarketing, Youtube, GSP, DSK, DSA, RLSA, Shopping, Call Only...)
- Certified AdWords Trainer (in Paris and Rouen)
- Definition and planning of the needs of different clients
- Audit and creation of AdWords accounts
- Analysis, strategic recommendations and reporting of accounts
Google AdWords AdWords Training Google Shopping Google Tag Manager Reporting SEA Display SEM
Thalasso N°1 - O'voyages
E-commerce Project Manager
TRAVEL AND TOURISM
October 2012 - June 2015 (2 years and 9 months)
Levallois-Perret, France
- Management of Google Adwords campaigns for B2C sites (keyword optimization, quality score, reporting...)
- SEO optimizations of the site (backlinks, internal linking, meta tags...)
- Content management of the 2 B2C e-commerce sites
- Project management (site redesign and creation) + responsible for relations with service providers
- Emailing (creation of templates, implementation of trigger marketing campaigns...)
- Implementation and performance monitoring on Google Analytics
- Community management / Database management (datamining and CRM)
SEO SEA SEM Google Analytics Webmarketing Strategy Webmarketing SEO Audit