Freelancer profile translated to English.

Description

-- MY DAILY RATE IS NEGOTIABLE DEPENDING ON THE MISSION AND PROJECT --

Entrepreneur for 7 years in marketing, communication, digital, and training. I have created and co-founded several startups, advising them on marketing strategy and customer acquisition.

Today, I focus on supporting projects with a real need for marketing, communication, and acquisition strategy.

Are your actions lacking results, are you looking for growth? Let's discuss it 👌

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REFERENCES (SUPPORT, LEADS, MARKETING)

🏫 l The Blended Theory, IFAG, Efficom, Esupcom, MyPersonalOutplacement)

⚡️ l Bourgeoise, Agence Ohayo

💰 l PayByStep

🖥 l Tooodooo, Bundle, Bunka (CNRS)

🩺 l Posturall, Cutii, Pulse Audition (INRIA)

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DELIVERABLES

- Marketing and communication audit (e-influence, competitive positioning, Business plan…)

- Brand strategy and positioning (Copy strategy, logo redesign, graphic charter and identity…)

- Cross-channel acquisition strategy (media plan, levers, growth marketing…)

- Training/Coaching (web marketing skills development for your teams…)

- Creation of your acquisition and conversion funnels (Landing Page, Copywriting, Lead Magnet, automation...)

Languages

English
Conversational
French
Native or bilingual

Workplace preferences

Can work on-site

Lille (up to 50km), Bordeaux (up to 15km), Paris (up to 10km)

Pulse Audition
Marketing Consultant
MEDICAL
February 2023 - March 2023 (2 months)
Paris, France
As part of this mission, I worked on developing the brand image and an Inbound-focused marketing strategy for the startup Pulse Audition, incubated at INRIA, which designs hearing glasses.

During this mission, I focused on brand awareness and customer acquisition, adapting to the client's constraints and needs at each stage of their project's progress (technical, financial, and human constraints).

https://www.pulse-audition.com/
Branding Marketing Webmarketing Strategy Communication Strategy Traffic Acquisition
Bunka.ai
Marketing Consultant
SOFTWARE PUBLISHING
January 2023 - February 2023 (2 months)
As part of the Bunka mission, we intervened to address a product development issue during its design phase.

During this mission, I conducted market research (quantitative and qualitative) and defined with a designer the best possible UX for this new way of navigating information.

I also carried out a Branding phase to define the brand universe to facilitate territory development in a competitive environment.
https://www.bunka.ai/
Market Research Brand Identity Branding
MyPersonalOutplacement
Marketing Consultant
EDUCATION AND E-LEARNING
September 2022 - January 2023 (5 months)
Paris, France
MyPersonalOutplacement is an innovative and affordable outplacement solution for HR.

As part of this mission, I developed the entire brand development strategy, LinkedIn communication strategy, and acquisition strategy according to the AARRR framework. I also supported MPO for several months to ensure the strategy was correctly implemented.
Growth Marketing Communication Strategy Branding Marketing Strategy