QCFreelancer profile translated to English.
Back to original languageAbout Quentin
Accustomed to working with non-expert freelancers who sell me dreams, I am now moving to the other side by offering my services and knowledge.
With a Master's degree in Digital Marketing from Rennes School of Business (Rennes, FR) and 7 years of experience in webmarketing, I am available for any freelance mission related to webmarketing: SEO-oriented web page writing, page creation, screen design for SaaS or applications, email marketing, etc.
My various roles have given me expertise in marketing, combined with the ability to manage projects from start to finish. I have acquired skills.
My strengths:
- My rigorous methodology proven within different teams (product, sales, marketing). I gather the right information and save you time.
- I am tool-oriented (Hubspot, Notion, Google Suite, Figma, Adobe Suite, Semrush, etc.).
- My cross-functional knowledge, both strategic and operational.
- Regardless of the organization, I strive to fully understand its entire value chain. My approach is pragmatic and multilateral, and my ultimate goal remains added value.
Feel free to contact me :)
French
Native or bilingual
English
Fluent
Can work on-site
Solliès-Pont (up to 50km)
Experience
- Dokeos - LMS et Suite E-learningDigital Marketing ManagerApril 2024 - Today (2 years and 2 months)Toulon, FranceE-learning SaaS Software | Pioneer in online learning, 24 years of Marketing/Webmarketing expertise:• Build multi-channel acquisition strategy: website, SEO, SEA• Manage SEA campaigns in FR and USA: Google Ads, Bing Ads• Create marketing tools (landing pages, newsletters, articles, documents, processes, webinars, website redesign)• Graphic Design (marketing tools, trade shows, webinars, web...)CRM/PRM:• Optimize HubSpot to increase lead conversion and customer retention• Redesign Lead Nurturing• Segment, manage, and activate customer and prospect database through targeted campaigns: landing pages, newsletters, emailing, articles, workflows, content, webinars, NPS surveys (Intercom)• Data dashboards to measure transaction, communication, and customer follow-up actions
- KizeoWebmarketing Specialist / Product MarketerMarch 2021 - April 2024 (3 years and 1 month)Avignon, FranceB2B SaaS App | +100k users | 2023 Revenue: €8M Marketing/Webmarketing:• Build multi-channel acquisition strategy: website, SEO, SEA, SM, CRM• Create marketing tools (landing pages, newsletters, articles, documents, processes, webinars, website redesign) Product Marketing:• Define launch strategies for new SaaS products: updates and features• Roadmap, Discovery, User Research, Go-To-Market, ROI:- Establish the process: exploration, messaging, positioning, distribution, adoption, and retention- Coordinate Product, Design, Sales, and CSM teams on new feature adoption- High operational level: Knowledge Base, Webinars, In-app Comms, Training,...• Knowledge Management: redesign the external Knowledge Base (Document360, ChatGPT, Chatnode, etc.)CRM/PRM:• Implement HubSpot to increase lead conversion and customer retention• Redesign Lead Nurturing• Segment, manage, and activate customer and prospect database through targeted campaigns: landing pages, newsletters, emailing, articles, workflows, content, webinars, surveys• Data dashboards to measure transaction, communication, and customer follow-up actions
- Type One MarketingSearch Engine Marketing SpecialistJune 2020 - April 2021 (10 months)Canada• Type One Marketing helps companies significantly impact their competitive environment through the implementation of a personalized digital strategy.• SEO Actions: technical audit, recommendations, implementation• SEA Actions: Google Ads, Search, Shopping, Display campaigns / Facebook & Instagram Ads• Content Marketing: writing, publishing• Social Media: writing, publishing• Tools used: Semrush / ScreamingFrog / GTMetrix / Google Tools...
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Education
- Associate Degree in Digital MediaESC Rennes School of Business2017Master's degree, Digital Marketing
- Marketing, International BusinessUniversidad de A Coruna2015Marketing, Commerce International